Undergraduate - Media, Partnerships and Content Intern

National Basketball Association (NBA) • New York, NY

8d

About The Position

The 2027 NBA Summer Internship is a 10-week program running from June 7 through August 13, 2027. It provides participants with opportunities to learn about the business of basketball, develop career skills, and contribute to projects across departments at the NBA and its affiliate leagues, including the WNBA and NBA G League. Interns also participate in professional development, community, and social programming. The program prioritizes rising seniors, with limited exceptions for graduate students based on business need.

Interns may support the development and management of media, merchandising, licensing, and marketing partnerships with major brands. Assignments can include market research on sales and new business opportunities, preparing for and supporting partnership meetings, analyzing market opportunities, supporting on-site events and activations, capturing content, and preparing for partner development conversations. Possible departments include Digital Media, Global Media Distribution, and Global Partnerships. These roles require foundational mastery of AI technologies to execute projects and achieve business objectives.

The NBA currently provides eligible employees the option to work remotely one day per week. The internship pays $26 per hour. Eligible employees and/or dependents may be eligible for company-sponsored medical, short-term disability, mental health coaching or therapy, and sick-time benefits; eligibility varies by role.

Requirements

• Be enrolled in an undergraduate program and entering senior year in the academic year following the internship.
• Demonstrate excellent academic standing.
• Have strong written and verbal communication skills.
• Demonstrate leadership through relevant extracurricular or community activities.
• Demonstrate foundational mastery of AI technologies for project execution and business objectives.

Nice To Haves

• The program is typically best suited to students in Business Management, Communications, Digital Media, Fashion Merchandising, Film/Media Studies, Graphic Design, or Photography, though it is open to all majors.
• Proven project management experience.
• Eagerness to learn and willingness to work hard.
• General knowledge of sponsorships, sports business, or the industry.
• Curiosity about the evolving media landscape and how consumers consume content.
• Ability to independently build internal relationships to advance projects.
• Familiarity with Microsoft Word, PowerPoint, and Excel.
• Knowledge of new and emerging platforms and social networks used by peers.
• Considerable experience and understanding of content capture, content strategy, and communicating with niche audiences.
• Familiarity with Adobe Creative Suite; Photoshop preferred.
• Basic photography and photo-related software experience.
• Ability to work under pressure and meet deadlines.
• Good listening, communication, and work ethic.

Responsibilities

• Support global business development efforts, including prospect contact strategies, sales presentations and proposals, negotiations, and contract execution.
• Coordinate with internal teams and resources to develop customized programs for prospects and bring ideas to market.
• Identify sales prospects and key company contacts for potential sponsorship across the NBA’s portfolio of leagues.
• Conduct field research on emerging industries, categories, international companies, and executives to identify relevant contacts, new content technologies, and business opportunities.
• Establish and manage relationships with external contacts, including prospective-company decision-makers and influencers in sports marketing and agencies.
• Support partnership meetings, market research and analysis, and day-to-day partner development assignments.
• Support on-site events and activations and assist with content capture.

Benefits

• Medical benefits may be available to eligible employees and/or dependents.
• Short-term disability benefits may be available to eligible employees and/or dependents.
• Mental health coaching or therapy may be available to eligible employees and/or dependents.
• Sick time may be available to eligible employees and/or dependents.

What This Job Offers

• Job Type: Full-time
• Career Level: Intern
• Education Level: No Education Listed