Subscription Growth Manager

Vale Concepts•Seattle, WA

2d•$90,000 - $115,000•Onsite

About The Position

As Subscription Growth Manager, you will own Vale’s subscription channel, driving subscriber acquisition, reducing churn, and maximizing lifetime value. You will own the subscriber funnel from acquisition through renewal, managing KPIs including MRR, churn, and LTV. You will design and execute subscriber acquisition campaigns in partnership with Paid and Lifecycle Marketing. You will build and optimize subscription offers, bundles, and flexible plan options. You will identify churn signals and implement proactive retention programs. You will manage the subscription platform and partner with Engineering on feature improvements. You will develop subscriber loyalty and engagement programs that deepen long-term relationships. You will report weekly on subscription performance metrics and present insights to leadership.

Requirements

Legally authorized to work in the United States
3+ years of experience in subscription or DTC e-commerce growth
Hands-on experience with subscription platforms
Strong analytical skills with proficiency in Google Sheets, or BI tools
Experience running A/B tests and iterating on offers based on data

Nice To Haves

Enthusiastic about matcha. The world of matcha is huge, so you should be curious about its benefits, flavor profiles, and methods of preparation.
Detail Oriented. Take pride in your craft and ensure Vale’s products are consistent, repeatable, and of the highest quality.
Versatile. Bringing matcha to a billion people is dynamic work! You should be comfortable sharing your expertise in one area, but capable of owning something new in another.
Excited to be a part of a growing team. Vale is a growing company and we want you to grow with us.
Obsessed with subscriber happiness. You see subscriptions not as a revenue model but as a relationship, and you work tirelessly to make that relationship as valuable as possible.

Responsibilities

Own the subscriber funnel from acquisition through renewal, managing KPIs including MRR, churn, and LTV
Design and execute subscriber acquisition campaigns in partnership with Paid and Lifecycle Marketing
Build and optimize subscription offers, bundles, and flexible plan options
Identify churn signals and implement proactive retention programs
Manage the subscription platform and partner with Engineering on feature improvements
Develop subscriber loyalty and engagement programs that deepen long-term relationships
Report weekly on subscription performance metrics and present insights to leadership