Student Social Media Manager

University of KansasLawrence, KS
Onsite

About The Position

The Student Social Media Manager is responsible for utilizing major social media platforms to help convey the overall voice and brand of the Student Engagement Center via engaging content that highlights student voices, displays the many offerings of the center and fosters online engagement with KU Students. This will be done by creating and planning social content, performing daily engagement, gathering analytic data, and working with SEC full-time staff to collaborate on marketing campaigns as needed.

Requirements

  • Portfolio/Examples to display past work displaying graphic design examples/past social media accounts that have been worked on/content creation/photography/videography skills.
  • Strong writing, photography, and video editing skills as shown in application materials.
  • Experience with and knowledge of social media.
  • Strong organizational skills.
  • Experience working independently and with a team.
  • Experience with community engagement and student life.
  • Experience with photography, video, or graphic design.
  • Must be enrolled in no fewer than 6 credit hours during the semester term of the appointment.
  • For summer periods, must have been enrolled in no less than 6 hours in the past spring semester or be pre-enrolled in the upcoming fall semester in no less than 6 hours or be enrolled in summer session or be admitted to study in the upcoming fall semester.
  • Student employees are not eligible for remote work arrangements unless an exception is approved by the unit leadership and HR.
  • A student employee cannot hold an hourly/non-exempt position and a salaried/exempt graduate or undergraduate position (GRA/GTA/GA/RUA/RGA) concurrently.

Responsibilities

  • Developing and posting social media content, including on-camera appearances for videos.
  • Responding to comments/DMs, interacting with students, and managing social channels daily.
  • Creating content calendars and planning campaigns for events.
  • Writing content/scripts for posts and following university brand guidelines.
  • Tracking social media metrics (likes, shares, engagement rates) and reporting on performance.
  • Staying updated on popular trends and memes to keep content relevant.
  • Providing live, on-site social media coverage of campus events.
  • Networking with student organization social channels to share relevant content.
  • Planning social campaigns and coordinating special social projects.
  • Assisting with brainstorming of original content and campaigns.
  • Managing and responding to requests for social media collaboration/posting.
  • Helping create a process for requests that allows for proper turnaround/posting times.
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