Student Hourly-Digital Communications Assistant

University of Kansas•Lawrence, KS

About The Position

The School of Pharmacy is seeking a creative, organized individual to help tell the story of the school through our social media platforms and other digital and print channels. As a Digital Communications Assistant, you will play a vital role in the day-to-day creation, posting, and planning of social media campaigns and activities. You will help strengthen engagement with current and prospective students, connect with key campus audiences, and support the school’s overall marketing and communications strategy. You will also play an important creative role by developing ideas for fun, engaging social media campaigns that resonate with fellow students. This fast-paced position involves a mix of writing social media content and capture photographs and video on the fly. You will collaborate closely with the Manager of Communications and gain hands-on, marketable experience in a dynamic marketing and communications office while playing a creative role in promoting the University of Kansas.

Requirements

Majoring in art, marketing, design, digital media, journalism, or related field as stated in application materials.
Experience with social media as demonstrated through coursework or previous work experience.
At least two semesters left prior to graduation.
Experience with writing, editing and researching through coursework or previous work experience.
Understanding of social media marketing and communications metric.
Basic photography and video skills (can include using cameras, phones, or other devices).

Responsibilities

Write, develop, and brainstorm social media content for the School of Pharmacy.
Create, manage, and evaluate social media campaigns across platforms.
Design on-brand graphics and curate content highlighting School of Pharmacy departments, programs, students, faculty, staff, and events.
Monitor School of Pharmacy activities and identify opportunities for timely and engaging content.
Assist with community management, social media strategy, analytics, and reporting.
Assist with the development of blog posts, website content, newsletters, feature stories, and other strategic communications materials.
Research topics, interview sources, and gather information for communications projects.
Pitch story ideas and contribute to communications team planning discussions.
Learn the principles and best practices of research communications.
Assist with identifying, translating, and promoting research accomplishments for internal and external audiences.
Support communications efforts that highlight faculty research, grants, publications, and scholarly impact.
Provide marketing and promotional support for School of Pharmacy events and initiatives.
Assist with event-related communications, social media coverage, and logistical coordination, as assigned.
Review and proofread communications and marketing materials for accuracy, clarity, consistency, and adherence to brand standards.
Assist with quality assurance efforts across communications projects.
Perform other communications, marketing, and administrative duties as assigned in support of the School of Pharmacy's strategic goals.