Student Help - Market Research and Business Development

Watts Water•Menomonee Falls, WI

2d•Hybrid

About The Position

We’re Watts. Together, we’re reimagining the future of water. We feel proud every day about what we do. We're all part of the same crucial mission, no matter what function we support -- it's to provide safe, clean water for the world, and to protect our planet's most valuable resource. What we do: For 150 years, Watts has built best-in-class products that are trusted by customers in residential and commercial settings across the world. We are at the forefront of innovation, working with cutting-edge technology to provide smart and connected, sustainable water solutions for the future. Watts is a leading brand with a quality reputation — and we have a dynamic future ahead. The Market Research & Business Development Assistant part time position supports Bradley's Business Development Management (BDM) Team. This role focuses on construction project research, CRM data management, and market analysis across key sectors including education, healthcare, and government. The ideal candidate is detail-oriented, curious, a good verbal and written communicator and eager to develop hands-on experience in business development, market research, and the building products industry. This position works cross-functionally with internal departments including marketing, product management, and engineering to support broader business objectives. This role offers a college student the opportunity to contribute meaningfully to a professional sales team while building practical skills in industry tools, data analysis, and cross-functional collaboration. This position reports to the Market Research Manager. This role is hybrid and is based in Menomonee Falls, WI

Requirements

Currently enrolled in an accredited college or university, pursuing a degree in Business, Marketing, or a related field
Strong research and analytical skills with the ability to synthesize data into clear, actionable summaries
Basic understanding of database management and data entry, with a strong attention to detail and commitment to maintaining accurate records
Proficiency in Microsoft Office Suite, particularly Excel and PowerPoint
Strong organizational and communication skills, both written and verbal
Ability to manage multiple tasks and meet deadlines in a part-time, professional setting
Demonstrates a growth mindset with a willingness to learn new tools, ask questions, and take on new challenges
Takes initiative and is a self-starter
Minimum GPA of 3.0 preferred

Nice To Haves

Previous internship or work experience in a business, marketing, sales, or research-related environment
Experience managing or organizing large sets of data
Experience conducting independent research and presenting findings to others
Demonstrated ability to work in a team environment, such as through group projects, clubs, or extracurricular activities
Active involvement in campus organizations, professional associations, or leadership roles

Responsibilities

Support the Business Development Management (BDM) Team by researching and tracking active construction projects using Dodge Construction Network, building targeted searches, and identifying Bradley specifications within project results.
Prepare Dodge research reports for BDMs and regional representative firms to support project quoting and pipeline development efforts.
Maintain and update the iPipeline by adding new projects, ensuring data accuracy, and keeping opportunity records current across assigned sectors.
Add and manage new opportunities in Salesforce, maintaining accurate records to support BDM activity tracking and reporting.
Conduct market research across target sectors — including education, healthcare, government, and industrial — to identify trends, key accounts, and competitor activity.
Develop customer persona profiles and segment analyses to support marketing and business development strategy.
Support BDMs with presentation preparation, documentation, and meeting follow-up materials as needed.
Assist in the preparation of monthly manager reports, including data compilation and summarization.
Support annual on-site BDM Team meetings, including preparation of presentations and reports, and actively contribute by sharing best practices from day-to-day research and business development work.
Aid in presentation preparation and documentation for BDMs.
Assume responsibility for other projects and duties as assigned by Company management.