Strategy Lead

Made Thought•New York, NY
•$60,000 - $140,000

About The Position

Despite the posting title, the role description identifies the position as a Senior Designer. The role combines conceptual thinking, art direction, design craft, digital design and strategic thinking. The Senior Designer develops ideas from concept through delivery, helps shape creative direction and outcomes, creates presentations and narratives, and communicates a clear point of view. The role also mentors and manages designers, supports creative resourcing and recruitment, and works with project, design, finance and HR colleagues to deliver high-quality work.

Requirements

  • Strong conceptual, creative and communication skills.
  • Deep knowledge and expertise across every phase of the design process.
  • Ability to develop ideas and realize them with exceptional craft.
  • Experience and capability in graphic design, digital design, art direction and strategic thinking.
  • Strong management experience guiding, nurturing and inspiring junior team members.
  • Ability to delegate and give others autonomy.
  • Ability to respond quickly and accurately to client feedback.
  • Commercial acumen and ability to work with Finance to manage project scope, time and budget.
  • Experience leading client presentations.
  • Clear verbal, written and creative communication skills.
  • Broad cultural perspective and deep understanding of the design landscape and process.
  • Ability to multitask across multiple workstreams.
  • Expertise with Adobe Creative Suite, Keynote and 3D programmes.
  • Expertise in typography and layout, art direction, photography, creative writing, presentation document creation, presentation skills, artwork for print and digital, and production.

Responsibilities

  • Work with design leaders and the strategic lead to develop compelling creative possibilities, independently carrying work from concept to delivery, including presentation creation and narrative.
  • Inform the strategic approach using cultural insight from within and outside the category.
  • Consider creative solutions holistically and communicate the thinking behind them to the team.
  • Develop intelligent, thought-provoking and innovative creative solutions with a strong conceptual and creative point of view.
  • Take accountability for artwork sign-off.
  • Own timely delivery of creative work while upholding the studio’s creative standards.
  • Work with Project Managers and Design Directors to review project time allocation and ensure design resources are identified, allocated and planned.
  • Manage designers’ day-to-day work and longer-term career growth, providing ongoing developmental feedback and support.
  • Work with the Creative Resource Manager and HR to find design talent, lead interviews and participate in successful applicants’ immersion programmes.
  • Guide, nurture and inspire junior team members, aligning creative direction and decision-making and supporting successful project outcomes.
  • Delegate responsibility and provide autonomy so projects run efficiently and work is focused appropriately.
  • Respond to client feedback promptly and accurately, with professionalism and an aim to exceed client expectations.
  • Partner with Project Managers to unite teams and maintain transparency during the design process.
  • Partner with the Finance Team to deliver projects to scope, time and budget in a professional and compliant manner.
  • Lead client presentations confidently and deliver them in an engaging and eloquent manner.
  • Articulate a clear point of view verbally and through written and creative methods.
  • Bring insight, opinions, cultural perspective and knowledge of the design landscape and process to positively influence creative outcomes.
  • Multitask across multiple workstreams.
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