Strategic Programs & Events Manager

Kornit Digital•Englewood, NJ

11h•$90,000 - $140,000•Hybrid

About The Position

Kornit Digital is seeking a Strategic Programs & Events Manager to drive customer engagement, lead generation, product adoption, and industry leadership through world-class experiences and strategic marketing initiatives. This role is responsible for leading the strategy, planning, execution, and measurement of Kornit's flagship customer conference, Konnections, and other major events. Additionally, the role will support product marketing initiatives for Kornit's Direct-to-Garment (DTG) portfolio, customer demonstration centers, application showcases, customer success stories, and webinar programs. The ideal candidate will be a strategist and an operator, capable of high-level thinking about customer engagement and business outcomes, while also executing complex programs, managing budgets, leading agencies and vendors, and ensuring timely, high-standard project delivery. This position directly impacts Kornit's demand generation, customer relationship strengthening, sales opportunity acceleration, and reinforcement of Kornit's innovation leadership in digital production technologies.

Requirements

4+ years of experience managing large-scale events, customer programs, strategic marketing initiatives, or product-focused experiences.
Bachelor's Degree
Proven success leading complex, multi-stakeholder projects from concept through execution.
Experience managing multi-million dollar budgets, agencies, contractors, and vendors.
Strong understanding of customer experience, event strategy, lead generation, and marketing execution.
Experience working closely with sales, product marketing, applications, and executive leadership teams.
Exceptional project management, organizational, and communication skills.
Ability to manage multiple high-priority initiatives simultaneously while meeting aggressive deadlines.
Experience with CRM platforms such as Salesforce and marketing automation systems.
Strong analytical mindset with the ability to measure business impact and communicate results.

Nice To Haves

NJ or NY location preferred
Experience in manufacturing, industrial technology, printing, apparel, textile, software, or capital equipment industries is preferred.

Responsibilities

Lead the strategy, planning, execution, and continuous improvement of Kornit's flagship annual Konnections Conference and all Major Tradeshows.
Develop conference themes, customer journeys, content strategies, attendee engagement plans, and executive presentations.
Partner with sales, product, leadership, customers, analysts, media, and strategic partners to deliver a world-class experience.
Own conference project plans, timelines, budgets, deliverables, vendor management, and on-site execution.
Measure and report event success through attendance, engagement, pipeline generation, customer influence, and revenue contribution.
Support strategic marketing initiatives for Kornit's DTG portfolio by collaborating with product marketing, applications, sales, and regional teams.
Help identify customer success stories, use cases, market trends, and opportunities that strengthen product positioning and customer adoption.
Assist in developing customer-facing programs that demonstrate business value, innovation, and competitive differentiation.
Collaborate with internal teams to translate product capabilities into compelling customer experiences and educational programs.
Partner with applications and product teams to support the planning and execution of customer demonstrations and executive briefings.
Help ensure demonstration environments reflect Kornit's latest innovations, applications, workflows, and market opportunities.
Coordinate demonstration schedules, customer visits, equipment readiness, and supporting materials.
Assist in creating engaging customer experiences that accelerate purchasing decisions and strengthen customer confidence.
Lead the planning and execution of customer testimonial programs, case studies, success stories, and video content initiatives.
Identify customer advocates and work with internal stakeholders, agencies, and production partners to capture compelling stories.
Ensure customer content aligns with strategic messaging and supports lead generation, sales enablement, and brand leadership objectives.
Manage production timelines, approvals, budgets, and content delivery schedules.
Lead external agencies, production partners, contractors, and event vendors to ensure successful execution of all event programs.
Serve as a central point of coordination across marketing, sales, applications, product management, operations, finance, and executive leadership.
Drive accountability, communication, and alignment across all stakeholders.
Escalate risks proactively and provide solutions before issues impact deadlines or business outcomes.
Develop and manage budgets across events, customer programs, agency engagements, and content initiatives.
Ensure accurate forecasting, expense tracking, purchase order management, and financial reporting.
Deliver programs on budget while maximizing return on investment.
Maintain a proactive approach to financial management with no surprises and clear communication of risks and opportunities.
Partner with sales and marketing teams to ensure all programs support pipeline growth, customer engagement, and revenue objectives.
Develop pre-event, event, and post-event engagement strategies that drive measurable business outcomes.
Track KPIs including registrations, attendance, engagement, influenced opportunities, pipeline contribution, customer satisfaction, and ROI.
Deliver post-program analysis and recommendations for continuous improvement.