About The Position

The Store Sales Manager leads the day-to-day performance of a high-volume Academy Sports + Outdoors retail store, overseeing Hardlines and Softlines and translating business goals into priorities for sales, merchandising, and operational consistency. The manager provides hands-on leadership on the sales floor, setting expectations for customer service, execution, and team engagement. They coach and develop leaders and team members through training, feedback, and accountability, and use sales metrics, labor plans, and inventory insights to improve productivity and profitability while maintaining in-stock and visual standards. The role also ensures that company policies, safety standards, and regulatory requirements are upheld. The Store Sales Manager works closely with the Store Director, other store leaders, Team Leads, department leaders, and corporate and field partners. The position is full-time and averages 45–50 hours per week during peak times. Scheduling varies with business needs and includes evenings, weekends, and holidays. The role involves extended periods on one's feet and moving around the store, physical tasks such as lifting items up to 50 pounds, repetitive merchandise tasks, and occasional use of ladders or step stools.

Requirements

  • Minimum of 3 years of relevant leadership or management experience.
  • Demonstrated success leading departments of up to 40 team members while driving operational excellence and achieving sales targets.
  • Strong customer service mindset, communication skills, and problem-solving skills.
  • Business acumen, including understanding sales performance, labor planning, and profitability.
  • Ability to interpret reports and use metrics to inform decisions and priorities.
  • Working knowledge of inventory systems, payroll processes, and Microsoft Office applications.
  • Sound judgment and decision-making skills in fast-paced, high-traffic environments.
  • Ability to complete and maintain required certifications, including Firearms Sales and Power Industrial Truck.
  • Ability to manage and audit firearm sales in compliance with federal and state requirements.
  • Team-first attitude and willingness to step in wherever needed.
  • Flexibility to work varying schedules, including evenings, weekends, and holidays, based on business needs.
  • Ability to remain on one's feet and move throughout the store for extended periods during scheduled shifts.
  • Ability to walk, bend, reach, pull, carry, and lift items up to 50 pounds.
  • Capacity to perform repetitive tasks, including scanning, stocking, and folding merchandise.
  • Comfort using ladders or step stools to access merchandise as needed.
  • Ability to thrive in a fast-paced retail environment and adapt to shifting priorities.
  • Acceptable hearing and vision to perform job duties.
  • Ability to adhere to company policies and professional standards.

Nice To Haves

  • Bachelor’s degree in a related field preferred.

Responsibilities

  • Lead day-to-day performance of a high-volume retail store, overseeing Hardlines and Softlines.
  • Translate business goals into priorities that drive sales, merchandising excellence, and operational consistency across departments.
  • Provide hands-on leadership on the sales floor and set standards for service, execution, and team engagement.
  • Coach, develop, and inspire leaders and team members through training, feedback, and accountability.
  • Use sales metrics, labor plans, and inventory insights to plan and adjust strategies that improve productivity and profitability.
  • Maintain strong in-stock and visual standards.
  • Ensure company policies, safety standards, and regulatory requirements are consistently upheld.
  • Align priorities and share insights with the Store Director and fellow store leaders.
  • Partner with Team Leads and department leaders to set expectations, solve problems, and support team performance.
  • Collaborate with corporate and field partners through store walks, reporting, and execution of company initiatives.
  • Manage and audit firearm sales, ensuring transactions meet federal and state requirements, including accurate ATF Form 4473 completion, background check verification, and final approval.
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