State Sales Director - WI/IA

Diageo•Off Site Wisconsin, WI
•$150,000 - $250,000

About The Position

The State Sales Director drives total market performance within a single state through execution excellence and distributor accountability. The role is responsible for delivering the state plan and state-level performance across volume, rate of sale (ROS), and share. It owns execution plans and Perfect Outlet delivery, holds distributors accountable to plan delivery, and supports strong off-premise manager team performance. The primary location is off-site in Wisconsin, with the role covering Wisconsin and Iowa.

Requirements

  • 8–12+ years in sales or commercial roles.
  • Experience managing state-level or large-territory performance.
  • Strong experience with distributor performance management.
  • Prior people leadership experience managing managers or field teams.
  • Deep understanding of local market dynamics.
  • Deep understanding of customer planning, including JBPs, execution, and forecast building.
  • Bachelor’s degree required.

Nice To Haves

  • Experience across multiple channels, such as on-premise, off-premise, or chains.

Responsibilities

  • Deliver state-level performance across volume, rate of sale (ROS), and share.
  • Own execution plans and Perfect Outlet delivery.
  • Hold distributors accountable to plan delivery.
  • Deliver the state plan and execution excellence.
  • Support off-premise manager team performance.

Benefits

  • Highly competitive rewards and benefits package.
  • Annual incentive payment and stock awards may be available for eligible roles.
  • Healthcare benefits for US-based employees.
  • Retirement benefits.
  • Short-term and long-term disability coverage.
  • Basic life insurance.
  • Wellness benefits.
  • Industry-leading parental leave.
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