Staff Product Marketing Manager - Data Security

Proofpoint•Pittsburgh, MA

2d•$137,000 - $275,275

About The Position

Proofpoint seeks a strategic and innovative Staff Product Marketing Manager to join its Data Security Product Marketing team, supporting a portfolio that includes Data Loss Prevention (DLP), Data Security Posture Management (DSPM), Insider Threat Management (ITM), and data security for AI. The role serves as a subject matter expert and market voice on protecting sensitive data wherever people work, communicate, and collaborate. It shapes how the company communicates its approach to preventing data loss, reducing insider risk, supporting compliance, and enabling secure productivity across endpoints, email, SaaS applications, and cloud environments. The position works cross-functionally with product management, sales, strategic partners, and marketing to develop differentiated positioning, go-to-market strategies, and sales enablement. It owns messaging, launch planning, content development, market analysis, and support for customer and industry-facing activities. The role offers competitive compensation and a comprehensive benefits package. Depending on geographic market, the stated base pay ranges are $187,700–$275,275 for the San Francisco Bay Area and New York City Metro Area; $151,000–$221,430 for specified other markets; and $137,000–$200,915 for all other listed U.S. locations. The role may be eligible for variable compensation and/or equity.

Requirements

12+ years of product marketing experience in cybersecurity, data security, DLP, DSPM, insider risk, email security, endpoint security, cloud security, or related enterprise software.
Strong understanding of data security use cases across DLP, DSPM, ITM, endpoint, email, cloud, SaaS applications, AI tools, data classification, policy management, compliance, and incident response.
Proven ability to translate complex technical capabilities into clear, customer-centric messaging for security, risk, compliance, IT, and executive audiences.
Experience leading go-to-market strategy, launches, sales enablement, and campaign planning for enterprise security solutions.
Strong market and competitive analysis skills, with the ability to turn insights into positioning, sales guidance, and product feedback.
Excellent communication and presentation skills across executive briefings, analyst conversations, webinars, customer meetings, and industry events.
Collaborative, analytical, and execution-focused, with the ability to influence cross-functional teams and drive measurable business impact.
Bachelor’s degree required.

Nice To Haves

A technical concentration or MBA.
Experience in product marketing for data security, DLP, DSPM, insider risk, email security, endpoint security, cloud security, or related enterprise software.

Responsibilities

Develop strategic positioning and messaging for the data security portfolio, including DLP, DSPM, ITM, and data security for AI.
Own go-to-market strategy and launch planning for new data security capabilities, partnering with product, sales, channel, and demand teams to drive awareness, pipeline, and adoption.
Create content such as solution briefs, web pages, presentations, webinars, demo scripts, blogs, and customer-facing materials.
Develop sales and partner enablement, including playbooks, battlecards, objection handling, discovery questions, competitive guidance, and talk tracks.
Track market, buyer, and competitive trends across DLP, insider risk, cloud data security, and adjacent data protection categories.
Act as a data security subject matter expert in sales trainings, customer briefings, field events, analyst conversations, webinars, and executive presentations.
Partner with product and field teams to turn customer insights, use cases, and adoption patterns into sharper messaging, stronger launches, and more effective go-to-market strategies.