Staff Product Manager, Monetization
About The Position
HubSpot’s Downmarket Product Org is responsible for overseeing our broader portfolio of freemium products - shaping the core product experience and powering every key moment in the customer lifecycle, from the first interaction through long term retention and expansion. We are scaling our Monetization function within this team. The group will focus on one of the most important and interesting challenges in software today: determining how to help customers discover and purchase your product in the age of AI and Agents, for headless and UI-based use cases, and with credits as an emerging pricing model. The traditional PLG monetization model was built for a world of static, tier-based upgrades accessed through a point-and-click UI. We are moving toward agent-based, credit-priced products distributed across multiple surfaces - including APIs and LLM interfaces - and our buying strategy must evolve to match. As a Staff Product Manager for Monetization and Product Led Growth, you will own the evolution of this buying experience. This will include two charters: Being the single person who can oversee the entire end-to-end buying journey across various prospect and customer touchpoints. Rebuilding our monetization infrastructure from static upgrade prompts in HubSpot’s UI, to agentically delivered, just-in-time, contextual upgrade moments delivered both in-app and via LLM interfaces. We will define and build the capabilities to recommend and sell the right product to the right customer at the right time, agnostic of whether they are using HubSpot in our app or via MCP.
Requirements
- Owned monetization or the buying experience for a software as a service product.
- Worked on a product with credit based, usage based, or outcome based pricing.
- Driven alignment across multiple product groups without relying on direct authority.
- Meaningful AI product experience, including working on or alongside products built around artificial intelligence, and understanding how large language models are changing product strategy, customer expectations, and business models.
- Strong business model fluency, with the ability to think strategically about pricing, packaging, monetization, and go to market motions, not only feature roadmaps.
- Worked in both a scaled organization and a more entrepreneurial environment.
- A driver who moves quickly and takes ownership, comfortable challenging existing approaches when needed, and not waiting for perfect information before making progress.
Responsibilities
- Own the buying, product discovery, and upgrade experience across HubSpot.
- Define HubSpot’s Product Led Monetization strategy for the AI era, evolving from static upgrade triggers to personalized, context aware upgrade moments powered by large language models and delivered through conversational assistants and MCP.
- Define what an upgrade moment looks like and means when users don’t have a traditional UI to interact with and monetization becomes more usage-based.
- Partner with product teams across HubSpot to align buying patterns and create a coherent, consistent customer experience across the platform.
- Work closely with go to market teams on pricing launches, upgrade campaigns, and customer communication strategies related to driving monetization.
- Present strategies, progress, and results to senior leaders, including members of the executive team.
Benefits
- Cash compensation including base salary, on-target commission, and annual bonus targets
- Potential eligibility for HubSpot’s equity plan to receive restricted stock units (RSUs)
- Potential eligibility for overtime pay
- Explore the benefits and perks HubSpot offers to help employees grow better.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
