Staff Product Manager, Consumer Experience

Prodege•El Segundo, CA

3d•$150,000 - $245,000

About The Position

This is an own-a-hard-problem role, not a manage-a-backlog one. Prodege is moving fast and changing fast, and we need a Staff PM who finds that energizing rather than exhausting. If you want defined scope, a stable roadmap, and a settled set of mechanics to optimize, this isn't your role, and that's okay. But if you're the kind of PM who walks into a messy member-behavior problem and starts diagnosing why the habit isn't forming, who'd rather own the engagement loop outright than tune someone else's funnel, and who moves teams through influence rather than waiting for authority, keep reading. One thing to be clear about up front: this is a senior individual contributor role. You own a squad's mission and a hard member-behavior problem directly, and you move it through engineering, design, data, marketing, and lifecycle partners without formal authority. If you're looking for a people-management seat, this isn't it, and that's by design. About the role: You'll own the engagement and retention loop on our Consumer Experience (CX) team. CX owns the member journey across our owned-and-operated brands, Swagbucks, MyPoints, and InboxDollars: earning, engagement, and lifecycle. Millions of members come to these products to earn rewards through surveys, games, shopping, and offers. Whether they reach a successful first earn, trust the system, and build a repeat habit is what determines the health of the O&O business. Your squad is focused on the engagement and retention loop: how members build habits through engagement mechanics, keep coming back, and survive the early-churn window. You lead with influence across the adjacent earning, rewards, and lifecycle surfaces, raising product craft wherever the member experience touches your loop. You'll report to the Sr. Director, Consumer Product and partner closely with engineering, design, data/analytics, and marketing leadership.

Requirements

7+ years of product management experience, with a track record as a strong senior individual contributor
True consumer product ownership: you've owned member-facing products where the daily job was the member experience, not B2B, internal tooling, or platform work
Behavior-change proof: you can name a user behavior you changed, the mechanic you used, and the metric that moved
Engagement and gamification depth: you've built or improved discovery, habit loops, streaks, goals, quests, reward progress, referrals, or similar systems, and tied them to retention or revenue quality
Rewards and trust judgment: you understand that rewards products only work when members believe the bargain is fair, what they do, what they get, when they get it, and why they did or didn't qualify
Lifecycle judgment: you can reason across day-zero value, early churn, D7/D30 retention, win-back, and tenured engagement as a portfolio
Product taste: strong instincts for consumer experience quality alongside analytics
Experimentation fluency: you've designed and read experiments that isolate behavior change, with working command of A/B testing, holdouts, and incrementality
Leads through influence: you've moved engineering, design, data, marketing, and peer PMs without relying on formal authority
Comfort operating in a fast-moving environment with evolving priorities
Exceptional communication and the ability to influence senior stakeholders

Nice To Haves

Direct experience with rewards, cashback, points, or loyalty products
Background in gaming or social products with strong reward-schedule, progression, or challenge mechanics
Experience in consumer subscription, marketplace, or commerce products where repeat behavior and perceived value matter
Familiarity with lifecycle/CRM systems as a partner surface
Experience designing for or incorporating AI-powered features into consumer products

Responsibilities

Own a CX squad mission across engagement mechanics, habit formation, repeat behavior, and early churn, with a clear metric and roadmap
Diagnose why members fail to build a repeat habit, lose trust, stop earning, or churn, and turn that diagnosis into product choices
Set a point of view on what needs to change in the member experience and sequence the work to get there
Present work, rationale, and strategy to executive stakeholders with clarity and confidence
Make tradeoffs between member value and business value (reward cost, margin, revenue-generating activity) without reducing the role to funnel optimization
Build and improve habit-forming mechanics: streaks, goals, quests, challenges, daily loops, reward progress, referrals
Connect engagement mechanics to retention, repeat activity, revenue quality, and margin
Protect member experience quality where short-term engagement gains would weaken it
Lead through influence across earning, rewards, redemption, and lifecycle surfaces without formal authority
Partner with engineering, design, data, marketing, and lifecycle to move shared member surfaces
Reason across day-zero value, early churn, D7/D30 retention, win-back, and tenured engagement as a portfolio
Raise product craft across peer PMs through sharper diagnosis, framing, and engagement thinking
Define success metrics for squad initiatives with data and analytics
Use quantitative signals (discovery, retention, engagement) and qualitative insight to inform and validate decisions
Design and run experiments that isolate behavior change, with clear readouts on what moved and what didn't
Communicate engagement and lifecycle impact clearly to leadership