Sr Web Optimization Analyst

TEKsystems • Orlando, FL

7d • $60 - $70 • Hybrid

About The Position

The Sr Web Analyst is responsible for leading the successful delivery of digital experimentation initiatives across our clients' web experiences. This role contributes to the end-to-end execution of A/B tests, personalization campaigns, and feature validation initiatives by partnering with Product, UX, Engineering, Analytics, Marketing, and QA teams. The position translates business objectives into executable testing plans, coordinates implementation, manages timelines and risks, ensures launch readiness, and upholds experimentation governance and quality standards. The ideal candidate combines strong technical understanding, and cross-functional collaboration to accelerate experimentation velocity while delivering high-quality guest experiences.

Requirements

• Bachelor's degree in Business, Marketing, Computer Science, Information Systems, Engineering, or related field.
• 4+ years supporting digital products, experimentation, web delivery, or digital implementation.
• Experience with Adobe Target, Optimizely, Kameleoon, or similar experimentation platforms.
• Understanding of Adobe Analytics, GA4, or comparable analytics platforms.
• Experience coordinating Agile delivery across cross-functional teams.
• Strong project management, organization, communication, and stakeholder management skills.

Nice To Haves

• Familiarity with HTML, CSS, JavaScript, or front-end technologies preferred.

Responsibilities

• End-to-end delivery of web experiments from intake through launch.
• Develop execution plans, timelines, and implementation requirements.
• Coordinate Product, Engineering, UX, Analytics, Marketing, and QA.
• Manage Adobe Target, Optimizely, or similar experiment configurations.
• Launch readiness and production deployment.
• Perform functional QA across browsers, devices, and customer journeys.
• Validate targeting, analytics, traffic allocation, and experience rendering.
• Maintain documentation, governance, and launch checklists.
• Monitor launches and coordinate hotfixes when required.
• Provide status updates and risk communications.
• Facilitate kickoffs, implementation reviews, and launch approvals.
• Drive continuous process improvements and experimentation best practices.

Benefits

• Medical, dental & vision
• Critical Illness, Accident, and Hospital
• 401(k) Retirement Plan – Pre-tax and Roth post-tax contributions available
• Life Insurance (Voluntary Life & AD&D for the employee and dependents)
• Short and long-term disability
• Health Spending Account (HSA)
• Transportation benefits
• Employee Assistance Program
• Time Off/Leave (PTO, Vacation or Sick Leave)

What This Job Offers

• Job Type: Full-time
• Career Level: Senior