Sr. Specialist, US HIV Payer Marketing
About The Position
As a member of HIV Payer Brand Marketing, the Senior Specialist works closely with Marketing Associate Directors to support customer segment strategies for specific products through the development of promotional resources and communications. Our Marketing Teams are passionate about bringing our medicines and vaccines to our customers around the world. Through digital listening and patient analytics, we are able to understand our customers’ needs and strive to provide solutions to meet them. We are seeking a Growth and Improvement minded Senior Marketing Specialist that can help drive our Strategic Operating Priorities.
Requirements
- Work independently and as a Team member with Integrity | Precision | Accomplishment | Motivational Ambition | Respect | Inclusion
- Demonstrated leadership and cross-functional teamwork
- Strength managing multiple complex and competing priorities
- Principled verbal and written communication skills with the ability to clearly articulate strategic choices, opportunities and risks
- Strong knowledge of marketing fundamentals and ability to align marketing strategy to the development of tactical resources
- Experience influencing without direct authority and working successfully with cross-functional teams
- Requires up to 10% travel
Nice To Haves
- Three years of professional work experience
Responsibilities
- Development of the marketing promotion and communications materials aligned with brand strategy and within regulatory and company policy
- Develop appropriate pull-through materials and payer-related solutions for field sales
- Partner with the brand team and the assigned agencies to ensure that all offerings meet customer and product objectives
- Provide analytical support to brand team and the Payer Marketing Associate Directors
- Lead all promotion review activities for assigned brands including: Participate in all prioritization and deliver meetings for each assigned brand
- Represent the need of the payer segment within the brand priorities for scheduling review time
- Work with attorney, scientific specialists and medical leads in the approval of materials for all assigned brands
- Managed payer budgets for assigned brands
- Fulfill administrative responsibilities consistent with company policy
- Manage all agency partners to achieve successful marketing promotion and communication plan
- Work with multiple segments (Pharmacy & Distribution, Hospital/Federal, Reimbursement) to provide resources and communications to support the commercial needs and objectives of each segment
- Interface with point Account Executives through appropriate channels to obtain feedback and insight into payer resources and communications
- Participate in annual planning activities
Benefits
- medical
- dental
- vision healthcare and other insurance benefits (for employee and family)
- retirement benefits, including 401(k)
- paid holidays
- vacation
- compassionate and sick days
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What This Job Offers
Job Type
Full-time
Career Level
Senior
