Sr. RFP and Proposal Manager

Strayer Education, Inc.Minneapolis, MN
$95,100 - $142,600Onsite

About The Position

The Sr. RFP and Proposal Manager is responsible for leading the development of high-quality, strategic responses to Requests for Proposals (RFPs), Requests for Information (RFIs), and other formal solicitations that support Workforce Edge’s growth. This role contributes directly to improving win rates by strengthening deal positioning, shaping proposal narratives, and aligning responses to client priorities and competitive dynamics. The role also supports early identification of upcoming opportunities by monitoring market activity and partnering with Sales to engage proactively when possible, helping position Workforce Edge more effectively ahead of formal procurement.

Requirements

  • Strong proposal management and project coordination skills
  • Ability to translate complex solutions into clear, compelling written content
  • Understanding of sales processes and competitive positioning
  • Strong attention to detail with the ability to ensure accuracy and completeness
  • Excellent organizational skills with the ability to manage multiple deadlines
  • Effective cross-functional collaboration and stakeholder management
  • Familiarity with proposal tools and content management systems
  • Comfort leveraging tools and technology to improve efficiency and scalability
  • Minimum of 5 years of experience in RFP management, proposals, or related fields (B2B, SaaS, healthcare, or consulting preferred).
  • Exposure to or experience supporting deal strategy, sales processes, or early-stage opportunity engagement preferred.
  • Experience building or improving proposal processes, tools, or content libraries.
  • Bachelor’s degree required; advanced degree preferred. Equivalent experience will also be considered in lieu of formal education.

Nice To Haves

  • Relevant certifications in proposal management or project management are a plus but not required.

Responsibilities

  • Lead the development of strategic, high-quality RFP/RFI responses from intake through submission, ensuring alignment to client needs and evaluation criteria
  • Define and embed win themes, key messaging, and competitive positioning into each proposal in partnership with Sales to strengthen Workforce Edge’s differentiation in priority opportunities
  • Guide contributors and SMEs to deliver clear, relevant, and compelling content, elevating overall response quality
  • Serve as a strategic partner to Sales, Marketing, Product, and Client Services to ensure consistent positioning across all materials
  • Partner with the Project Manager to ensure strategic priorities are reflected in execution while maintaining focus on content quality and deal alignment
  • Capture insights from proposals to inform ongoing improvements in messaging, positioning, and future deal strategy
  • Partner with Sales to identify and track upcoming RFPs and strategic opportunities across target markets, leveraging client relationships, partner channels, and industry networks
  • Monitor industry signals, procurement activity, and competitive trends to surface insights that inform earlier engagement
  • Track proposal outcomes and develop insights to improve future responses
  • Identify opportunities to strengthen: Messaging and positioning, Content reuse and efficiency, Overall proposal effectiveness
  • Leverage tools and emerging technologies, including AI where appropriate, to enhance content development and knowledge management

Benefits

  • medical
  • dental
  • vision
  • life
  • disability plans
  • well-being incentives
  • parental leave
  • paid time off
  • certain paid holidays
  • tax saving accounts (FSA, HSA)
  • 401(k) retirement benefit
  • Employee Stock Purchase Plan
  • tuition assistance
  • entertainment and retail discounts
  • overtime pay, if applicable
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