Sr. RFP and Proposal Manager

Strayer Education, Inc.•Minneapolis, MN

About The Position

The Sr. RFP and Proposal Manager is responsible for leading the development of high-quality, strategic responses to Requests for Proposals (RFPs), Requests for Information (RFIs), and other formal solicitations that support Workforce Edge’s growth. This role contributes directly to improving win rates by strengthening deal positioning, shaping proposal narratives, and aligning responses to client priorities and competitive dynamics. The role also supports early identification of upcoming opportunities by monitoring market activity and partnering with Sales to engage proactively when possible, helping position Workforce Edge more effectively ahead of formal procurement.

Requirements

Minimum of 5 years of experience in RFP management, proposals, or related fields
Bachelor’s degree required
Strong proposal management and project coordination skills
Ability to translate complex solutions into clear, compelling written content
Understanding of sales processes and competitive positioning
Strong attention to detail with the ability to ensure accuracy and completeness
Excellent organizational skills with the ability to manage multiple deadlines
Effective cross-functional collaboration and stakeholder management
Familiarity with proposal tools and content management systems
Comfort leveraging tools and technology to improve efficiency and scalability
Ability to work onsite in Corporate or Campus location (in a typical office environment) may be required based on role
If offsite or hybrid role, must have access to work in setting which enables meeting all requirements of the role (including privacy, reliable internet access, phone, ability to video conference, etc.) at a remote location
Must be able to meet critical thinking and problem solving aspects aligned to job duties, as well as effectively communicating with co-workers
Must be able to work more than 40 hours per week when business needs warrant
Able to access information using a computer

Nice To Haves

Exposure to or experience supporting deal strategy, sales processes, or early-stage opportunity engagement preferred
Experience building or improving proposal processes, tools, or content libraries
Advanced degree preferred
Relevant certifications in proposal management or project management are a plus but not required

Responsibilities

Lead the development of strategic, high-quality RFP/RFI responses from intake through submission, ensuring alignment to client needs and evaluation criteria
Define and embed win themes, key messaging, and competitive positioning into each proposal in partnership with Sales to strengthen Workforce Edge’s differentiation in priority opportunities
Guide contributors and SMEs to deliver clear, relevant, and compelling content, elevating overall response quality
Serve as a strategic partner to Sales, Marketing, Product, and Client Services to ensure consistent positioning across all materials
Partner with the Project Manager to ensure strategic priorities are reflected in execution while maintaining focus on content quality and deal alignment
Capture insights from proposals to inform ongoing improvements in messaging, positioning, and future deal strategy
Partner with Sales to identify and track upcoming RFPs and strategic opportunities across target markets, leveraging client relationships, partner channels, and industry networks
Monitor industry signals, procurement activity, and competitive trends to surface insights that inform earlier engagement
Track proposal outcomes and develop insights to improve future responses
Identify opportunities to strengthen: Messaging and positioning, Content reuse and efficiency, Overall proposal effectiveness
Leverage tools and emerging technologies, including AI where appropriate, to enhance content development and knowledge management