Sr. Public Sector Security Marketing Manager

Marvel MarketersReston, VA
Hybrid

About The Position

We are seeking a Senior Public Sector Security Marketing Manager to help drive awareness and demand for innovative cloud security solutions within the public sector market. This role focuses on developing and executing strategic marketing initiatives that support secure, scalable, and compliant cloud technologies for government and regulated organizations. The ideal candidate will partner closely with field marketing, sales, customer engineering, and cross-functional marketing teams to execute integrated campaigns, elevate market presence, and generate measurable business impact.

Requirements

  • Bachelor’s degree in Business, Marketing, Communications, or a related field (or equivalent practical experience)
  • 10+ years of experience in business-to-business (B2B) marketing
  • 8+ years of experience supporting public sector or government-focused initiatives
  • Experience collaborating with cross-functional teams in complex organizations

Nice To Haves

  • Experience marketing cloud security or cybersecurity solutions
  • Proven experience developing and scaling Account-Based Marketing (ABM) programs
  • Strong expertise in digital-first and multi-channel campaign execution
  • Experience managing event programs and budgets for large-scale engagements
  • Knowledge of public sector procurement environments, channel requirements, and cloud technology trends
  • Ability to leverage analytics and AI-driven insights to optimize marketing performance
  • Strong executive communication and stakeholder management skills
  • Excellent project management, strategic thinking, communication, and analytical abilities

Responsibilities

  • Develop and execute integrated go-to-market programs in partnership with Field Marketing to drive pipeline growth, customer engagement, and measurable business outcomes.
  • Serve as a strategic marketing partner to sales, customer engineering, digital marketing, content, and partner teams to align objectives and deliver high-impact initiatives.
  • Utilize AI tools and analytics to optimize campaigns, measure performance, and improve audience engagement across the customer journey.
  • Manage marketing budgets and lead event strategies across company-hosted and industry events, including large-scale conferences, executive engagements, and customer experiences.
  • Develop compelling messaging and differentiated value propositions related to cloud security, identity and access management (IAM), and network security solutions.
  • Build strong customer relationships within the public sector and support the development of customer success stories, case studies, and reference programs.
  • Collaborate with leadership and cross-functional teams to gain alignment and support for marketing strategies, initiatives, and investment priorities.
  • Lead public sector ABM initiatives, including campaign development, audience segmentation, and performance measurement throughout the marketing funnel.
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