Sr. Product Manager, Growth

CookUnity • Toronto, ON

3d

About The Position

CookUnity is seeking a Sr. Product Manager, Growth to reimagine and optimize their acquisition end-to-end funnel. This role will drive a strategic roadmap and experiments from the landing page experience through trial and onboarding, focusing on key conversion metrics and product-led strategies to move users from interest to checkout. CookUnity is a platform founded in 2018 that connects people with chefs, delivering millions of meals nationwide and aiming to empower chefs to nourish the world.

Requirements

• 7+ years of product management or growth-focused experience in a DTC, marketplace, or e-commerce environment
• Strong analytical toolkit: Tableau; SQL fluency and comfort using analytics tools (Amplitude, Mixpanel, or similar)
• Proven track record designing and executing experiments across user journeys
• Ability to prioritize, move quickly, and deliver measurable results
• Empathy for customers and a passion for improving product experiences
• Excellent communication and collaboration skills with both technical and non-technical partners

Nice To Haves

• Experience in subscription or funnel-driven businesses is a major plus

Responsibilities

• Own and evolve the product roadmap for funnel conversion and flows
• Analyze user behavior and drop-off points to identify opportunities to increase funnel efficiency
• Design and run A/B tests across acquisition touchpoints and in-product experiences
• Lead the Funnel Design and Engineering squad to rapidly ship and iterate on improvements
• Work closely with Growth Marketing and First Impressions team to align funnel innovations with traffic strategies
• Collaborate with CRM and Lifecycle teams to ensure early customer communication supports key friction points and opportunities to re-engage
• Lead cross-functional squads focused on improving trial-to-paid conversion rates and all of the steps within the funnel
• Drive clear outcome metrics (e.g. trial conversion, early retention, CAC-to-LTV ratio)
• Surface insights and learnings regularly with key stakeholders and executive leadership

Benefits

• Health Insurance coverage (Canada Life)
• Flexible Paid Time Off
• 5- year Sabbatical: After 5 years with CookUnity, you get a 4-week paid sabbatical
• Paid Family leave
• Compassionate Leave: 3-5 days each time the need arises
• A generous amount of CookUnity credits to enjoy our amazing meals, added to your account, monthly.
• Wellness perks: fitness subsidies to build a healthy lifestyle
• Personalized Spanish coach
• Awesome opportunity to join a company that is looking to change how we eat and how chefs work!

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed