Sr. Partner Strategy Manager - Datacenter

SHI International Corp.•Austin, TX

13d•$110,000 - $150,000•Hybrid

About The Position

SHI is seeking an experienced partner go-to-market (GTM) leader to serve as a Sr. Partner Strategy Manager - Datacenter. This role is responsible for defining and developing partner marketing strategy for SHI's Datacenter business, translating datacenter solution priorities into measurable partner marketing plans, growth plays, and strategic initiatives aligned with SHI sellers, datacenter specialists, and solution leaders. As the strategic connector across datacenter sales, solution leadership, partner management, and marketing, this individual drives alignment through annual planning, quarterly business reviews (QBRs), executive reviews, and joint partner strategy development with key datacenter ecosystem partners. This role ensures partner investments and activities are focused on priority partners and growth plays, including both new logo acquisition and install base growth, aligned to business objectives and sales motions, and governed by clear success criteria and measurable business outcomes.

Requirements

Expertise in partner marketing, alliance marketing, and go-to-market strategy development
Strong understanding of datacenter technologies, solutions, and market trends
Ability to translate complex technologies, frameworks, and solution outcomes into compelling customer and partner value propositions
Strong relationship-building and stakeholder management skills
Advanced strategic planning, investment prioritization, and business alignment capabilities
Strong knowledge of B2B sales motions, pipeline creation strategies, and services attachment models
Ability to design growth plays and translate business priorities into actionable plans and briefs
Experience establishing success criteria, KPI frameworks, and performance measurement strategies
Ability to analyze performance insights and make strategic investment recommendations
Strong collaboration skills with the ability to influence cross-functional teams without direct authority
Knowledge of MDF/co-op programs, partner program guidelines, and compliance considerations
Executive-level communication, presentation, and influencing skills
Ability to work effectively in a highly matrixed environment
Completed Bachelor’s degree or relevant work experience required
3-5 years of product and solutions marketing experience in the technology industry
Experience with one or more of the following Software Solutions & Services domains: IT & Software Asset Management, FinOps, IT Lifecycle Services, Software Advisory Services, Software Renewals and Long-tail Vendor Management
Experience in content creation and collaboration with creative design teams

Nice To Haves

Experience working within or marketing through the channel, including VARs, resellers, distributors, systems integrators, managed service providers, and OEM/ISV ecosystem partners.
Experience operating within partner program requirements, including co-marketing rules of engagement, brand approval processes, claims management, and compliance requirements.
Experience partnering closely with Marketing Operations and Revenue Operations teams on attribution, reporting, analytics, and dashboarding.
Proven track record of building a new function, governance model, operating framework, or strategic program from inception through adoption.

Responsibilities

Develop partner marketing strategies that support SHI's datacenter growth priorities, managed datacenter services, and datacenter consulting initiatives.
Align partner investments with key datacenter solution areas, including: Datacenter and network modernization, AI-ready infrastructure, Hybrid cloud workload optimization, Data management and governance.
Collaborate with datacenter solution leaders to translate market trends, threat landscapes, and emerging technologies into scalable partner marketing growth plays.
Support partner-led demand generation efforts focused on datacenter pipeline creation, services attachment, assessments, workshops, and executive-level datacenter engagements.
Drive integrated GTM alignment between datacenter OEMs, SHI datacenter leadership, datacenter sales specialists, and field sellers.
Identify and prioritize strategic datacenter partners aligned with SHI's datacenter growth objectives.
Leverage relationships with assigned partners to validate priorities, identify MDF and co-investment opportunities, and inform strategic investment decisions.
Define investment focus areas and establish strategic success criteria for partner marketing investments.
Develop documented processes and governance models that guide investment decisions at a strategic level.
Serve as the primary partner marketing contact for SHI's Datacenter Solution Pillar leadership team.
Build and maintain strong relationships with strategic partners to align priorities, influence joint business plans, and resolve escalations.
Establish joint objectives and quarterly priorities with sales, solution leadership, and alliance/partner management teams.
Coordinate execution through established centralized marketing teams and programs.
Ensure partner activities align with approved strategies and investment objectives.
Provide strategic direction and input during planning sessions, business reviews, and partner discussions.