Sr. Omnichannel Ecommerce Manager (Target/Kroger)
About The Position
Church & Dwight is seeking a Sr. Omnichannel Ecommerce Manager to join our Digital Growth team. This role offers the opportunity to work across numerous categories and brands like Arm & Hammer, Therabreath, Hero, Oxiclean, Batiste, Trojan, and many more to drive digital growth at some of our largest omnichannel retailers, specifically Target and Kroger. The Omnichannel Ecommerce Sr. Manager will be responsible for driving digital growth by partnering with National Account Managers, the Digital Shelf Team, the Retail Media Team, and Brand Marketing to ensure best-in-class execution of digital fundamentals, execute strategic and efficient retail media campaigns, seamlessly launch new innovation online, prepare for and present in customer meetings, and serve as a digital leader within the organization.
Requirements
- Strong data, analytical, problem-solving, and presentation skills.
- High proficiency with Excel and PowerPoint is required.
- Ability to manage and lead in ambiguity.
- A go-getter attitude to figure things out and seeks continuous improvement.
- Self-driven, curious, independent problem solver with a strong work ethic and high energy.
- Highly organized with proven multi-tasking, follow-up ability and project management.
- Ability to build and maintain strong relationships across various internal and external teams.
- Ability to build persuasive presentations and present in high level customer meetings.
- Knowledge of Circana, Stackline, Profitero, Numerator, Salsify, 8451, and POL: VIQ and Kiosk (Target).
- Bachelor’s Degree.
- 5+ years of CPG experience in Account Management, Digital Acceleration, and/or Digital Marketing.
Nice To Haves
- Experience working with Target/Roundel, Kroger, and/or Instacart/DoorDash.
- Retail Media and Digital Shelf experience.
Responsibilities
- Develop and execute a strategy for driving sustainable ecommerce growth across key Church & Dwight retailers and delivery partners (Target, Kroger, Instacart, and DoorDash).
- Utilize all available levers including PDP Optimizations, Retail Media, Site Merchandising, Social/Influencer, Digital Coupons (DFSI/Ibotta), Ecomm Assortment Growth, and Ecomm Supply Chain Optimization.
- Serve as the face of digital growth for respective retailers in customer meetings, presenting on digital performance, digital brand and category insights, completed and planned digital shelf optimizations, site merch recommendations, retail media performance/budgets/plans.
- Act as the point person for any digital questions/follow-ups.
- Create and evaluate data analytics.
- Optimize and troubleshoot digital content.
- Conduct profitability modeling.
- Optimize supply chain and assortment.
- Track retail media strategy and performance.
- Manage ecommerce forecasting.
- Present in internal meetings.
- Build sales decks and present in customer meetings.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
