Sr Mgr Product Marketing Tech, AWS Business User Productivity Team

Amazon • Boston, MA

27d

About The Position

Are you a tech-savvy storyteller who can simplify the complex and communicate it
in a compelling way to your target audience? At AWS, we're seeking a Principal
Tech Product Marketing Manager to define and drive the marketing of our
portfolio of solutions targeting a business user audience. This includes Amazon
Quick, Amazon Connect, Amazon WorkSpaces along with several other soon to be
announced solutions.

As the world's leading cloud and AI provider with 200+ services, AWS needs
strategic thinkers who deeply understand customer pain points and can craft
narratives to reach them and drive action.

We're looking for a unique blend of technologist and business strategist -
someone who can dive deep into technical architecture while crafting
portfolio-level value propositions that resonate with
customers. You'll partner with product and GTM teams to identify our ideal
customers, understand their priorities and use cases, shape our portfolio of
offerings to address those use cases, synthesize market intelligence, and
develop messaging that helps customers understand how AWS can transform their
business. If you thrive at the intersection of technology and business strategy
and want to impact how organizations around the world leverage cloud computing
and AI, this role is for you.

Requirements

• 10+ years of direct experience working with in B2B SaaS technology
• Bachelor's degree or equivalent experience
• Demonstrated experience creating technical content and delivering technical presentations to diverse audiences

Nice To Haves

• Technical degree or equivalent experience gained through work history
• MBA degree
• Experience developing go-to-market strategies for technical products

Responsibilities

• Know your ideal customer deeply, their challenges and pain points. Understand the environment in which they work, the technologies they already use, and the countless alternatives they have.
• Create and drive perceptions through positioning and messaging that connects the needs of the customer with the job to be done (JBTD) and differentiates from the other alternatives customers have - including no action.
• Define and drive the go-to-market plan that creates awareness, consideration, purchase, and loyalty and activate cross-company resources to execute the end-to-end plan.
• Lead product launch strategies and associated plans, including naming, target audience definition, and marketing vehicles.
• Develop technical content including demos, presentations, demonstrations, and reference architectures that educate customers on AWS offerings.
• Represent AWS as a technical evangelist in executive briefings, industry events, and analyst interactions.

Benefits

• health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
• 401(k) matching
• paid time off
• parental leave

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level