Sr Mgr, Marketing - Global Access
About The Position
The Senior Manager, Global Marketing – Access is responsible for leading strategic growth initiatives and lifecycle management of Baxter's Access portfolio, including new product development, business development, innovation strategy, market expansion, and commercialization planning. This role serves as the commercial lead for growth opportunities, ensuring alignment between customer needs, market trends, innovation priorities, and business objectives. While supporting innovation and portfolio management activities, the role also plays an active role in customer-facing innovation and business development efforts through direct Voice of Customer (VOC) engagement, market research, competitive intelligence, and opportunity assessment.
Requirements
- Bachelor’s degree in Life Sciences, Business, or related field
- 5+ years of experience in marketing, product management, business development, strategy, or related functions
- Proven track record leading innovation, commercialization, and new product initiatives
- Strong strategic, analytical, and business case development skills with portfolio management experience
- Executive-level communication and stakeholder management skills, with the ability to influence senior leaders
- Demonstrated success leading complex cross-functional initiatives in a global, matrixed environment
- Passion for innovation and improving patient outcomes, with the ability to inspire teams and partners
- Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time
Nice To Haves
- MBA or advanced degree preferred
- Medical device, healthcare, pharmaceutical, or life sciences industry experience preferred
- ability to travel domestically and globally (10-20%) as needed
Responsibilities
- Lead upstream marketing strategy and innovation initiatives for the Access portfolio, identifying unmet customer needs and market opportunities.
- Represent the Voice of Customer throughout product development, defining product requirements, commercialization plans, and validating solutions through customer engagement.
- Partner with R&D to advance innovation projects, develop business cases, and support investment decisions.
- Drive global product launches and evaluate adjacent market, portfolio expansion, and growth opportunities.
- Develop and execute portfolio growth strategies, including market entry, partnership, acquisition, and licensing assessments.
- Provide commercial leadership across the product lifecycle, including sustaining initiatives, portfolio optimization, SKU rationalization, and cost improvement efforts.
- Monitor market trends, competitive activity, emerging technologies, and regional customer needs to inform strategic decisions and growth opportunities.
- Lead cross-functional teams across commercial, R&D, regulatory, quality, and supply chain functions to drive accountability and successful execution of growth programs.
Benefits
- medical and dental coverage that start on day one
- insurance coverage for basic life, accident, short-term and long-term disability, and business travel accident insurance
- Employee Stock Purchase Plan (ESPP), with the ability to purchase company stock at a discount
- 401(k) Retirement Savings Plan (RSP), with options for employee contributions and company matching
- Flexible Spending Accounts
- educational assistance programs
- paid holidays
- paid time off ranging from 20 to 35 days based on length of service
- family and medical leaves of absence
- paid parental leave
- commuting benefits
- Employee Discount Program
- Employee Assistance Program (EAP)
- childcare benefits
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What This Job Offers
Job Type
Full-time
Career Level
Senior
