Sr Marketing Specialist

Exelon • Oak Brook, IL

8d

About The Position

We're powering a cleaner, brighter future. Exelon is leading the energy transformation, and we're calling all problem solvers, innovators, community builders and change makers. Work with us to deliver solutions that make our diverse cities and communities stronger, healthier and more resilient. We're powered by purpose-driven people like you who believe in being inclusive and creative, and value safety, innovation, integrity and community service. We are a Fortune 200 company, 20,000 colleagues strong serving more than 10.7 million customers at six energy companies -- Atlantic City Electric (ACE), Baltimore Gas and Electric (BGE), Commonwealth Edison (ComEd), Delmarva Power & Light (DPL), PECO Energy Company (PECO), and Potomac Electric Power Company (Pepco). We're committed to creating an environment where every person can thrive. Our employee experience is grounded in four tenets that guide how we support our people: purposeful careers, growth opportunities, community impact, and support to thrive. In our relentless pursuit of excellence, we elevate diverse voices, fresh perspectives and bold thinking. And since we know transforming the future of energy is hard work, we provide competitive compensation, incentives, excellent benefits and the opportunity to build a rewarding career. Are you in?

Requirements

• Bachelor's degree in Marketing or other relevant field
• 4-7 years relevant experience or equivalent
• Strong oral and written communication skills
• Strong leadership and project management skills
• In lieu of a degree, 6-9 years of relevant experience

Nice To Haves

• Experience working in an advertising agency environment
• Understanding of both advertising creative and media processes and metrics
• Experience with vendor management
• Strong business acumen
• Budget management experience
• Knowledge of customer segmentation strategies
• Familiarity with utility industry a plus

Responsibilities

• Plan, execute and manage customer education advertising strategies and campaigns to support programs such as financial assistance, energy management, electrification, mobile app, and other offerings as needed.
• Coordinate advertising plans and tactics across multiple departments, align advertising content and media with marketing objectives, and measure effectiveness of advertising efforts.
• Manage creative and media agencies, and internal processes, to ensure campaigns are executed accurately, on time, and align with brand standards and company goals.
• Own and manage advertising budgets, including contracts and invoices, to ensure all campaigns remain within budget.
• Develop, manage and implement multiple marketing plans supporting Company programs with residential, business and public sector customers.
• Develop and manage marketing plan tactics and manage marketing vendors supporting development and execution of tactics.
• Manage program marketing budgets including budget development, invoice processing, accruals and forecasting.
• Help develop and leverage market research to achieve marketing plan objectives.

Benefits

• Annual salary will vary based on a candidate’s skills, qualifications, experience, and other factors: $84,000.00/Yr. – $115,500.00/Yr.
• Annual Bonus for eligible positions: 15%
• 401(k) match and annual company contribution
• Medical, dental and vision insurance
• Life and disability insurance
• Generous paid time off options, including vacation, sick time, floating and fixed holidays, maternity leave and bonding/primary caregiver leave or parental leave
• Employee Assistance Program and resources for mental and emotional support
• Wellbeing programs such as tuition reimbursement, adoption and surrogacy assistance and fitness reimbursement
• Referral bonus program

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level