Sr. Marketing Manager, Events

Nex•San Jose, CA
•$140,000 - $185,000•Hybrid

About The Position

The Sr. Marketing Manager, Events will own Nex’s global events program, including trade shows, industry conferences, press events, influencer pop-ups, and consumer and community events in the United States and internationally. The role brings Nex Playground to life through hands-on experiences for press, partners, creators, and families. It leads event agencies and production resources and works closely with PR, Design, and the broader marketing team. This is a senior individual contributor role with no direct reports. Events are expected to be split roughly evenly between the United States and international markets, with significant travel throughout the year. The role is based in San Jose, California, on a hybrid basis, and reports to the VP of Marketing.

Requirements

  • At least 8 years of experience in event marketing, experiential marketing, or trade show management.
  • Proven experience managing large trade shows and international events end to end.
  • Experience managing event agencies, production vendors, and significant budgets.
  • Exceptional project management skills, including timelines, logistics, and budgets.
  • Strong vendor and venue negotiation skills.
  • Ability to evaluate and develop experience design, especially hands-on product demos.
  • Clear communication skills to keep PR, Design, and cross-functional partners aligned.
  • Calm, resourceful, and decisive on-site.
  • Comfort working in a small, fast-moving environment with evolving priorities.
  • Willingness and ability to travel extensively, with about half of travel international, including around show schedules and weekends.
  • Passion for creating joyful, memorable experiences for families and fans.

Nice To Haves

  • Background in consumer technology, gaming, or toys.

Responsibilities

  • Build and own the annual global events calendar aligned with launch plans, brand goals, and international expansion.
  • Determine which events Nex participates in and establish clear goals for each event.
  • Own the events budget and measure results, including leads, press coverage, content, and consumer reach.
  • Plan and execute Nex’s presence at major consumer technology, gaming, and toy industry shows and conferences.
  • Lead booth concepts, demo experiences, meeting programs, and on-site operations.
  • Partner with PR to plan press events, product previews, and launch moments.
  • Create influencer pop-ups that generate authentic content and conversation.
  • Deliver consumer and community events where families can play together and share the experience.
  • Manage event agencies, fabricators, and production vendors, including briefs, timelines, budgets, and delivery.
  • Collaborate with Design on booths, signage, and collateral.
  • Serve as the on-site lead and resolve issues in real time.
  • Adapt events for international markets with local teams, PR agencies, and partners.
  • Manage regional logistics, vendors, and cultural expectations.
  • Coordinate stakeholders across marketing, business development, business teams, product, design, retail, and leadership.
  • Demonstrate how events contribute to brand awareness and marketing goals and KPIs through impactful impressions and reach.

Benefits

  • Competitive compensation package.
  • Flexible working hours and vacation policy.
  • Product-driven culture that values talent and individual growth.
  • Hands-on experience with cutting-edge technologies in the evolving gaming field.
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