Sr. Manager, Research & Insights
About The Position
The Sr. Manager, Research & Insights leverages data and insights to inform strategic decisions for The Wonderful Company. They are an expert in qualitative and quantitative research methods and can identify the right approach to accomplish business objectives. They also feel comfortable manipulating large, raw data sets and analyzing business performance. They are an individual contributor with a strong business acumen who demonstrates a close eye for detail without sacrificing the broader strategic picture. They are part of the Wonderful Insights team that functions like an in-house research agency but with the benefit of having a deep understanding and connection to the businesses they support so their implications have the greatest impact. The team leverages both primary and secondary data to ensure the voice of the consumer is represented.
Requirements
- 8-12 years of experience in consumer / market research or consulting role, ideally with vendor-side experience.
- Experience with a wide range of primary research methodologies (qualitative and quantitative), including managing brand trackers
- Must be willing to be hands-on in the data and comfortable manipulating large data sets from a range of sources (e.g., finance, Circana/Nielsen, primary research)
- Readiness to move at a high pace and enjoys having many projects going at once, with the expertise to change course and field research on short timeframes.
- Detail-oriented without sacrificing a broad strategic perspective.
- Superior problem solving and analytical skills; comfort with quantitative data analysis
- Comfortable managing field for quantitative research
- Expert PowerPoint, data visualization, and Excel skills
- Strong written and verbal communication skills able to put together and present both thoughtful and interactive presentations
- Focused, organized, results-oriented individual
- Ability to work autonomously and maintain a strong, conscientious work ethic
Nice To Haves
- Prior experience working with point of sale data a plus (e.g., IRI, Nielsen).
- Experience with International research is a plus
Responsibilities
- Own, lead, and drive individual research initiatives (qualitative and quantitative) from project scope through deliverable.
- Must be comfortable playing a hands-on role in the quantitative (e.g., survey design and writing, creating banner and tab plans) and qualitative (e.g., screener development, recruiting) research processes.
- Provide support on research work plans, outlining the methodology to accomplish the business objective.
- Lead Brand Health Trackers that integrate primary and secondary data sources.
- Analyze and report business performance, including sales and panel data from sources such as Circana or Nielsen.
- Develop concise and actionable reports highlighting only the critical information needed to guide strategic decisions.
- Develop secondary research reports by summarizing readily available data sources to deepen clients’ market knowledge (e.g., innovation category deep-dives, competitive brand and product analyses).
- Manage projects with research vendors, responsible for establishing timelines and communications to ensure high quality research results are delivered to the team.
- Lead effective presentations and brainstorms with senior level audiences across the organization.
- Proactively develop internal client relations, acting as a thought partner for all internal clients (brands, shared services, philanthropy).
Benefits
- Access to top-notch medical coverage comprehensive vision and dental plans
- 401k with match eligibility
- 24/7 online physician consultations
- virtual mental health resources
- life coaching
- engaging employee community groups
- cash rewards for healthy habits and fitness reimbursements
- library of on-demand fitness videos
- Clear paths for career progression and internal mobility
- Dedicated Learning and Organizational Development department, offering extensive resources like People Manager and leadership training, webinars, and eLearning courses.
- Company-wide mentorship program
- Continuous Improvement Training
- Wonderful Giving, allowing you to allocate company-provided funds to up to three charities of your choice
- Wonderful Neighbor to contribute to group service projects within our local communities.
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What This Job Offers
Job Type
Full-time
Career Level
Manager
Education Level
No Education Listed
