Sr Manager Marketing Data Science & Strategy

Hilton Grand Vacations•Orlando, FL

About The Position

The Manager or Senior Manager, Consumer Marketing Data Science & Strategy serves as a strategic analytics partner to Consumer Marketing leadership, driving data-informed decision making across customer acquisition, activation, engagement, and conversion initiatives. The role combines advanced analytics, business strategy, and stakeholder management to address complex business challenges and identify growth opportunities across HGV’s sales and marketing portfolio. The successful candidate leads high-impact analytical initiatives, influences business strategy through actionable insights, and manages internal and outsourced analytics resources. The position partners with Marketing, Sales, Inventory, Operations, and executive stakeholders; translates business questions into analytical frameworks and recommendations; and leads the design, execution, and communication of analytical solutions. It also involves project and workstream leadership, oversight and mentoring of analytics resources, and collaboration with technology and operations teams to enable data-driven solutions. Success is measured by business impact, stakeholder satisfaction and adoption, solution quality and scalability, and effective resource management and development.

Requirements

  • Bachelor’s degree in Data Science, Statistics, Economics, Mathematics, Business Analytics, Marketing Analytics, Computer Science, or a related quantitative discipline.
  • At least 5 years of relevant experience for the Manager level or 8 years for the Senior Manager level in analytics, data science, strategy, consulting, or a related field.
  • Experience leading analytical initiatives from problem definition and solution design through implementation and measurement of business impact.
  • Strong analytical capabilities, including proficiency in SQL and Python and working knowledge of Microsoft Azure, cloud-based data platforms, and Databricks.
  • Experience with business intelligence and data visualization tools such as Tableau, Power BI, or Looker.
  • Strong stakeholder management and communication skills, including experience presenting analytical insights and recommendations to senior leadership.
  • Ability to manage competing priorities and deliver high-quality work in a fast-paced, evolving environment.
  • Strategic thinking and strong business acumen.
  • Consultative, collaborative, and solution-oriented approach.
  • Ability to influence decisions and drive alignment without direct authority.
  • Strong project management, prioritization, and execution skills.
  • Comfort operating amid ambiguity and evolving business needs.
  • Ability to balance hands-on analytical execution with team leadership, mentorship, and coaching.

Nice To Haves

  • Experience supporting consumer marketing, customer lifecycle management, CRM, loyalty, hospitality, travel, timeshare, or a related industry.
  • Experience applying analytics to customer acquisition, activation, conversion, retention, or marketing channel performance.
  • Experience leading outsourced, offshore, or matrixed analytics teams and resources.
  • An advanced degree, such as a master’s degree or MBA, in a quantitative or business-related discipline.

Responsibilities

  • Partner with Marketing, Sales, Inventory, Operations, and executive stakeholders to understand business objectives, challenges, risks, and operational constraints.
  • Translate ambiguous business questions into structured analytical frameworks and actionable recommendations.
  • Advise business leaders with fact-based insights that inform strategic and tactical decisions.
  • Align stakeholders on project objectives, methodologies, deliverables, timelines, and success metrics.
  • Lead the design, execution, and communication of advanced analytical solutions that drive measurable business impact.
  • Develop and apply statistical modeling, predictive analytics, customer segmentation, forecasting, experimentation, and optimization methodologies.
  • Identify opportunities to improve marketing effectiveness, conversion performance, customer engagement, and operational efficiency.
  • Present clear insights through executive-ready presentations, dashboards, and business recommendations.
  • Ensure analytical rigor, data quality, and sound methodology across projects.
  • Independently lead complex analytical projects while managing broader team workstreams.
  • Guide, prioritize, and provide quality oversight for outsourced Data Science & Strategy resources.
  • Manage project portfolios, balancing strategic initiatives with ongoing business support.
  • Establish analytical best practices, standards, and scalable project execution processes.
  • Mentor junior analysts and data scientists to strengthen their technical and business acumen.
  • Collaborate with DbM, MarTech, IT, and Operations teams to enable data-driven solutions.
  • Drive alignment among stakeholders with varying priorities and facilitate communication between technical and non-technical audiences.

Benefits

  • Medical, dental, and vision insurance, including Day One coverage for full-time Team Members.
  • 401(k) plan with company match.
  • Paid vacation time and paid sick days.
  • Paid Time Off (PTO) program.
  • Hilton hotel travel discounts worldwide.
  • Employee pricing platform through Perks at Work.
  • Employee Assistance Program supporting physical and mental well-being.
  • Tuition reimbursement programs.
  • Learning and advancement opportunities.
  • Recognition programs and rewards.
  • Family-friendly benefits.
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