Sr. Integrated Marketing Manager, Account-Based Marketing
About The Position
Marketing at SPS Commerce is evolving and this is your chance to be part of something big. As our business scales and our global reach expands, we’re building a marketing organization that does more than create awareness we drive demand, deepen relationships, and deliver measurable impact across every stage of the customer journey. We’ve reimagined how we work, combining functional expertise with deep customer insight. Our team is structured around key areas like Brand, Demand Generation, Product Marketing, and Customer Marketing, and we collaborate through cross-functional pods focused on distinct customer segments from Retailers and Suppliers to Revenue Recovery & Analytics and Core. As a Sr. Integrated Marketing Manager, Account-Based Marketing, you'll focus on engaging and growing our most strategic accounts. In this role, you'll design and execute account-based programs that help target accounts realize value from SPS solutions, deepen relationships with key stakeholders, and identify opportunities for expansion and cross-sell. You'll work closely with Sales, Customer Success, Revenue, and Product Marketing teams to build strategic programs that engage buying committees at target accounts from initial engagement and pipeline acceleration to expansion and retention. This role is ideal for someone who enjoys combining account intelligence, data, and creative execution to build marketing programs that drive measurable pipeline and revenue impact.
Requirements
- Bachelor's degree and 5+ years of related experience in marketing, account-based marketing, demand generation, or a similar role
- Experience developing and executing account-based marketing campaigns that drive engagement, pipeline, and measurable outcomes
- Strong project management skills with the ability to manage multiple priorities and stakeholders
- Experience using account data, firmographic segmentation, intent signals, and behavioral insights to inform marketing strategies
- Ability to collaborate cross-functionally with Sales, Customer Success, and Product Marketing to align on account strategy
- Motivated self-starter who thrives in a fast-paced and evolving environment
- Strong analytical and problem-solving skills
- Broad marketing knowledge with the ability to connect account strategy and execution across channels
Nice To Haves
- Experience in SaaS is a plus
- Experience with ABM platforms (e.g., 6sense, Demandbase, RollWorks) as well as Salesforce, WordPress, or marketing automation platforms like Pardot
Responsibilities
- Develop and execute account focused marketing programs targeting named accounts and key segments across the customer and prospect lifecycle
- Build targeted, multi-channel targeted campaigns, including email, digital channels, and events to engage priority accounts and buying committees
- Partner closely with Sales, Customer Success, and Product Marketing to align on target account lists, account tiering, and coordinated outreach strategies
- Leverage account intelligence, firmographic and behavioral data, and intent signals to deliver relevant, personalized messaging to key stakeholders within target accounts
- Monitor and analyze account engagement and program performance to identify opportunities to improve pipeline velocity, expansion, and revenue impact
- Develop account-based nurture programs and communications that reinforce value and highlight relevant capabilities to specific accounts and personas
- Continuously test, optimize, and improve campaigns to enhance account engagement and sales alignment
Benefits
- health, dental, vision, disability and life insurance
- paid time-off
- 401(k)
- health and flexible spending accounts
- stock purchase plan
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What This Job Offers
Job Type
Full-time
Career Level
Senior
