Sr. Graphic Designer (Alani Nu & Rockstar)

Celsius•Boca Raton, FL

11d•Onsite

About The Position

This is an 'in office', full time position at the Celsius HQ in Boca Raton, Florida. As the Sr. Graphic Designer (Alani Nu + Rockstar), you’ll be a hands-on creative responsible for developing and executing high-quality visual work across two distinct energy brands. Splitting your time between Alani Nu and Rockstar, you’ll support creative across packaging, campaigns, POS, retail, digital, social and broader brand touchpoints. Alani Nu is a fast-growing wellness brand dedicated to empowering women and bringing a fresh, energetic perspective to the health and wellness space. We foster a dynamic, collaborative culture where creativity, innovation, and passion are celebrated. Team members are encouraged to think boldly, move quickly, and help shape a brand that’s redefining what wellness looks and feels like. Rockstar is a classic energy drink and lifestyle brand rooted in Southern California action sports and music culture. We foster a dynamic, collaborative culture where creativity, innovation, and passion are celebrated. Team members are encouraged to think boldly, move quickly, and help shape a brand that’s redefining what core energy looks and feels like. This role requires the ability to flex between two unique brand identities, audiences and visual styles while maintaining a high standard of craft and consistency. You’ll collaborate closely with creative leadership, copywriters, project management, marketing and production partners to bring work to life across channels.

Requirements

Portfolio Required: Please include a link to your portfolio in your resume, showcasing relevant brand, campaign and multi-channel design work
3–5+ years of professional visual design experience within an agency, in-house creative team or consumer-facing brand
Strong portfolio demonstrating polished design execution across a range of brand and campaign work
Proficiency in Adobe Creative Suite; proficiency in Microsoft tools and familiarity with Figma or other digital platforms a plus
Strong skills in layout, typography, color theory, composition and visual storytelling
Ability to translate creative direction into compelling visual solutions with clarity, precision and exceptional attention to detail
Ability to work within established brand systems while bringing thoughtful design exploration and a strong visual point of view
Ability to flex between distinct brand identities, audiences and visual styles
Comfortable working independently on assigned projects while collaborating closely with creative leadership and cross-functional partners
Comfortable balancing multiple projects and priorities within tight timelines
Strong communication skills and willingness to collaborate across disciplines
Organized, proactive and accountable, with a willingness to take initiative and grow within a fast-paced creative environment
Comfortable receiving feedback, iterating quickly and contributing positively to the creative process
Proficient in applying AI tools such as ChatGPT, Midjourney and other emerging platforms to enhance creative workflows, accelerate concepting and unlock new modes of expression

Nice To Haves

3D / CGI experience a plus, but not required

Responsibilities

Execute high-quality creative across packaging, campaigns, POS and retail, digital, social and broader brand touchpoints for both Alani Nu and Rockstar
Translate creative briefs, strategic direction and established creative concepts into thoughtful, highly crafted visual solutions
Take ownership of design execution across assigned projects from exploration and development through final production
Build and adapt assets across print, digital, social and in-store formats, ensuring visual cohesion and high-quality output
Develop layouts, mockups and visual presentations to effectively communicate design solutions
Contribute to concept development through mood boards, design exploration, visual research and ideation
Support CGI concepting and development through visual references, compositional thinking and design exploration
Maintain a strong understanding of both Alani Nu and Rockstar visual identities, ensuring each brand remains distinct and consistent across all deliverables and touchpoints
Apply established campaign and brand systems across channels, formats and retail environments while maintaining the integrity of the creative
Collaborate closely with copywriters, project management, marketing leads and other creative team members to bring work to life
Partner with production teams to ensure assets meet technical specifications, production requirements and brand standards
Participate actively in creative reviews, responding thoughtfully to feedback and bringing a collaborative, solutions-oriented mindset to iteration
Manage multiple projects and priorities simultaneously while maintaining quality, organization and accountability against deadlines
Stay current on design trends, cultural aesthetics, emerging creative tools and the competitive landscape
Conceptualization and Design: Collaborate closely with the Digital/Campaigns team to conceptualize and develop creative strategies and designs that elevate the brand's visual identity.
Photo Shoot concepts and Collaboration: Contribute creative concepts and provide design direction and support to bring the brand's vision to life through captivating visual imagery.