Sr. Director of Web Strategy & Experience

Gong.io•San Francisco, CA

8h•$217,000 - $290,000•Remote

About The Position

Gong is seeking a vision-driven, data-led Sr. Director of Web Strategy & Experience to own the strategy, design, and performance of its flagship corporate website (gong.io). This role sits at the intersection of brand narrative, product marketing, conversion rate optimization, and web engineering. The primary goal is to deliver a world-class digital storefront that reflects brand leadership, drives qualified pipeline, and provides an unmatched user experience. The position also involves building and developing the team responsible for this, including hiring, coaching, and raising the bar for web talent at Gong.

Requirements

12+ years leading high-growth enterprise B2B website strategy, digital marketing, or web product management
5-8+ years directly managing designers, developers, or content teams
Proven track record managing modern WebOps stacks (CMS architectures, personalization tools, and analytics).
Deep understanding of high-converting B2B SaaS web journeys, positioning, and CRO.
Demonstrated ability to manage a cross-functional pod of designers, developers, and copywriters, with a track record of developing team members into stronger individual contributors or future leaders
Experience building or scaling a web/digital team from the ground up, including defining roles, workflows, and hiring plans

Responsibilities

Define and execute the roadmap for gong.io, ensuring seamless alignment with corporate messaging, brand identity, and GTM strategy.
Orchestrate content, brand design, web engineering, and AEO to operate in lockstep, shipping high-impact updates with high velocity.
Drive CRO programs, continuous A/B testing, personalization, and web analytics to optimize funnel conversion and pipeline generation.
Maintain world-class design fidelity, site responsiveness, accessibility, and micro-interactions across desktop and mobile.
Partner with web development and IT to ensure optimal CMS architecture, page load speed, AEO technical health, and security standards.
Hire, develop, and retain a high-performing pod of designers, developers, and content producers. Build bench strength for future growth and establish a culture of craft, ownership, and accountability within the team.
Navigate competing priorities across brand, growth, and engineering stakeholders, maintaining team clarity and momentum even when direction is still being shaped upstream.