About The Position

We are seeking a dynamic and results-oriented Senior Director of Go-to-Market (GtM) Strategy & Sales Enablement to lead strategic commercial initiatives that accelerate growth, strengthen execution, and enable our field organization to win in an increasingly competitive landscape. This leader will serve as a critical member of the Commercial Excellence & Operations leadership team, responsible for shaping and executing the commercial strategy that drives rapid sales growth, operational rigor, and accountability. The ideal candidate is a highly influential strategic leader who excels at translating market insights, customer intelligence, and performance analytics into decisive actions that improve commercial outcomes. This role requires exceptional cross-functional leadership across Sales, Clinical, Marketing, Market Access, Finance, IT, and Operations to align strategy with flawless execution.

Requirements

  • Bachelor’s degree and 15+ years of progressive experience in commercial strategy, sales enablement, commercial excellence, or sales operations and 10+ years of leadership experience
  • Or, advanced degree and 13+ years of progressive experience in commercial strategy, sales enablement, commercial excellence, or sales operations and 10+ years of leadership experience

Nice To Haves

  • MBA or advanced degree preferred
  • Prior experience in medical device, med tech, healthcare, or life sciences
  • Proven track record driving rapid sales growth and commercial transformation
  • Strong executive communication and stakeholder management skills
  • Deep expertise in sales force effectiveness, CRM platforms (e.g., Salesforce), analytics, and performance management
  • Demonstrated success leading cross-functional initiatives in complex matrixed organizations

Responsibilities

  • Lead the design and execution of enterprise-level go-to-market strategies that accelerate revenue growth, market share expansion, and customer adoption.
  • Develop account plans, sales plays, and operating mechanisms to drive sales growth.
  • Identify growth opportunities across customer segments, competition, and channels to improve speed to market and competitive positioning.
  • Partner with executive leadership to define annual and multi-year commercial growth strategies aligned to business objectives.
  • Build and lead a best-in-class sales enablement function that equips the field organization with the tools, training, content, and processes needed to win.
  • Drive excellence in sales motions, opportunity management, pipeline rigor, and execution discipline.
  • Oversee field readiness for product launches, commercial initiatives, and strategic selling priorities.
  • Establish scalable frameworks for onboarding, coaching, capability building, and leadership development across the sales organization.
  • Transform commercial data, customer insights, market trends, and field feedback into clear strategic recommendations and measurable action plans.
  • Lead performance analytics and scorecards that enable rapid decision-making and course correction.
  • Translate voice-of-customer and field insights into operational improvements, resource allocation decisions, and growth initiatives.
  • Champion a culture of data-driven execution and continuous improvement.
  • Serve as a strategic partner to senior leaders across Sales, Marketing, Product, Finance, Operations, and IT.
  • Influence without direct authority to align diverse stakeholders around common commercial priorities.
  • Lead cross-functional programs that improve commercial processes, systems adoption, and customer experience.
  • Act as a trusted advisor to executive leadership on growth strategy, field effectiveness, and organizational capability.
  • Lead high-impact transformation initiatives that modernize commercial operations, sales processes, and enablement infrastructure.
  • Identify and remove barriers to scale, speed, and sales force effectiveness.
  • Drive adoption of CRM, AI-enabled insights, digital selling tools, and commercial technologies that enhance productivity.
  • Foster a culture of urgency, accountability, and winning mindset focused on rapid growth.
  • Inspire, coach, and develop high-performing teams across strategy, enablement, and operations.
  • Build organizational capability through strong talent development and succession planning.
  • Lead with executive presence, strategic clarity, and operational discipline.
  • Create alignment across functions to accelerate decision-making and execution.

Benefits

  • competitive salary
  • flexible benefits package
  • health, dental, and vision insurance
  • Health Savings Account
  • Healthcare Flexible Spending Account
  • life insurance
  • long-term disability leave
  • dependent daycare spending account
  • incentive plans
  • 401(k) plan with company match
  • short-term disability coverage
  • paid time off and holidays
  • Employee Stock Purchase Plan
  • Employee Assistance Program
  • Non-qualified Retirement Plan Supplement
  • Capital Accumulation Plan
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