Director, Sales Enablement

BetterUp • San Francisco, CA

1d • Hybrid

About The Position

At BetterUp, Sales Enablement exists to unlock human performance at scale — not just through tools and training, but through clarity, confidence, and capability at every moment that matters.
The Director of Sales Enablement will play a critical role in bridging sales strategy and execution across our global sales organization. This leader will architect and evolve a cohesive enablement ecosystem that empowers sellers and leaders to perform at their best, grounded in BetterUp’s science-backed approach to growth, behavior change, and mastery.
This role partners closely with Sales Leadership, Revenue Operations, Marketing, Systems, and Learning & Development to ensure our sales teams have the right skills, insights, content, and systems to win — while reinforcing a culture of continuous learning, accountability, and customer-centricity.

Requirements

• Bachelor’s degree required; business or related field preferred.
• 10+ years of experience in sales enablement, sales operations, or related roles, ideally in high-growth, B2B, or complex enterprise environments.
• Demonstrated experience building and scaling enablement strategies that drive measurable sales performance.
• Strong sales acumen with a deep understanding of modern enterprise selling motions.
• Proven ability to partner with Learning & Development teams to design effective, behavior-based learning experiences.
• Experience developing and operationalizing sales content and enablement assets.
• High proficiency with CRM systems, sales automation, and enablement technologies (Salesforce required).
• Exceptional stakeholder management, facilitation, and influence skills.
• Comfortable operating at both strategic and executional levels.
• Shapes company-wide AI strategy in partnership with executive leadership, ensuring alignment with business objectives
• Exercises exceptional judgment in when to simplify and when to stretch, embodying "Do Less, Deliver More"

Responsibilities

• Develop and Execute Enablement Strategies. This involves working with sales leadership to define and implement strategies that align with business objectives and communicating these strategies to the GTM community.
• Sales Funnel and Pipeline Reporting. Effectively lead collaborative sessions around pipeline reporting, financial reporting and participation in leadership meetings, MQL lead reporting in collaboration with Ed Senior and Marketing
• Analyzing Sales Performance: Track and create engaging forums to analyze sales data to identify performance gaps and areas for improvement, using this data to refine enablement strategies where appropriate.
• Partner with L&D on Creating and Training Programs: Partner with L&D Director to identify needed training programs to enhance sales skills, product knowledge, and the use of sales tools
• Managing Sales Content: Work with SMEs cross-functionally to curate, create, and manage thought leadership materials, new business presentations and collaborative case studies that demonstrate our value proposition, ensuring content is up-to-date and accessible.
• Maintaining Sales Enablement Technology: Salesforce Owner, ensure that sales enablement tools and platforms are properly maintained and utilized by the sales team.
• Maintain Business Development Resources: Work with global practice teams to ensure they have access to business intelligence tools (I.e. LinkedIN, news feeds etc.) and all resources are kept current.
• Gathering Feedback: Actively seek feedback from the sales teams to identify areas where enablement efforts can be improved.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Number of Employees: 501-1,000 employees