Sr Data Analyst, Marketing

TerminixMemphis, TN
Remote

About The Position

We are proud to be a member of the Rentokil family of companies, the global leader in Pest Control and other services across more than 90 countries. We pride ourselves on being a trusted partner to many of the world's leading brands and serve consumer and business customers across multiple industries. We are extremely proud of our legacy of excellence and constantly work to fulfill our mission to "protect people, enhance lives, and preserve the planet."

Requirements

  • 5+ years of analytics experience
  • 2+ years of digital analytics
  • Proficiency in data analysis tools (e.g., SQL, Python, R)
  • Experience with data visualization tools (e.g., Power BI, Tableau)
  • Strong understanding of digital marketing channels (e.g., SEO, SEM, social media, email)
  • Experience with web analytics tools (e.g., Google Analytics)
  • Strong problem-solving and critical thinking skills
  • Excellent communication and presentation skills
  • Ability to work independently and collaboratively
  • Bachelor's degree in Marketing Analytics, Data Analysis or a quantitative discipline, or similar experience

Nice To Haves

  • Experience with statistical modeling techniques
  • Knowledge of data warehousing and ETL processes
  • Experience with machine learning and AI
  • Background in data science helpful but not required
  • Certification in SQL/Python and/or R a plus

Responsibilities

  • Analyze marketing performance data to identify trends, opportunities, and areas for improvement in driving MQLs
  • Support development and implementation of data-driven marketing strategies to achieve business objectives.
  • Support A/B tests and other experiments to optimize marketing campaigns and website performance.
  • Develop Learning plans that allow for systemic improvement in website performance.
  • Create and maintain dashboards to monitor key metrics and provide real-time insights to stakeholders.
  • Develop comprehensive reports on marketing performance and ROI.
  • Ability to tell a story through the analysis of data
  • Collaborate with marketing teams to align on data requirements and insights.
  • Partner with technology and product teams to ensure data accuracy and accessibility.
  • Communicate complex data insights to both technical and non-technical audiences.
  • Conduct weekly/monthly meetings focused on reviewing weekly/monthly performance of marketing campaigns.

Benefits

  • Benefits Start Day 1 for Full-Time Colleagues - No Waiting Period!
  • Professional and Personal Growth
  • Multiple avenues to grow your career
  • Training and development programs available
  • Tuition Reimbursement benefits (for FT Colleagues)
  • Health and Wellness
  • Health benefits including Medical, Dental, Vision, Disability, and Life Insurance plus much more
  • Savings and Retirement
  • 401(k) retirement plan with company-matching contributions
  • Work-Life Balance
  • Vacation days & sick days
  • Company-paid holidays & floating holidays
  • A company mindset that prioritizes health, safety, and flexibility
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