Sr Customer Marketing Specialist

Solstice Advanced Materials • Morris Plains, NJ

2d • $99,708 - $124,635 • Onsite

About The Position

As a Senior Customer Marketing Specialist at Solstice Advanced Materials, you will drive integrated campaign execution and content generation as part of the commercial team responsible for growth and customer retention. Your impact will be focused on customer engagement, thought leadership, and lead generation. The ideal candidate will bring a blend of strategic thinking with a hands-on approach to execute multi-channel campaigns that cost-effectively drive new customer acquisition and retention. This is a global role focused on driving business results with global customers, requiring proven B2B experience, preferably in specialty chemicals or manufacturing. Additionally, experience with project or traffic management, agency management, and a demonstrable history of executing customer-facing marketing activities are important for this role.

Requirements

• Proven B2B experience, preferably in specialty chemicals or manufacturing
• Experience with project or traffic management
• Agency management experience
• Demonstrable history of executing customer-facing marketing activities

Responsibilities

• Lead the development and execution of materials and promotions for marketing campaigns, including email, social media, case studies, white papers, and customer events
• Manage stakeholder communications, sales enablement collateral, and digital asset library
• Work with cross-functional teams, including sales and offering management, to understand customer needs, value proposition, personas, and the customer decision journey to develop targeted marketing campaigns
• Manage the external nurture activities to drive lead conversion for digital and live experiences (conferences, trade shows, meetings and events), ensuring a seamless and personalized experience across all touchpoints
• Capture key performance indicators (KPIs) and measurements of campaign return on investment (ROI), interfacing with internal agency and regional marketing colleagues for comprehensive reporting
• Utilize marketing automation tools and CRM systems to monitor and optimize campaign performance and track customer interactions
• Manage relationships with external vendors and agencies, ensuring deliverables are met on time and within budget
• Work with creative services to develop compelling marketing collateral and assets

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed