Sr. Club Sales Analyst

Varsity Brands

7d•Remote

About The Position

BSN SPORTS is seeking a data-driven, detail-oriented Senior Sales Analyst to support our Club Select & GTM Operations team. This strategic role will play a critical part in unlocking growth, enhancing sales effectiveness, and enabling smarter business decisions through deep analysis and planning. The analyst will support the development and execution of the 5-Year Plan, annual operating plan, monthly operating reviews, and CRM/reporting infrastructure. This position requires a proactive problem-solver with exceptional analytical capabilities, business acumen, and strong cross-functional communication skills. This is a unique opportunity to influence the trajectory of one of BSN’s fastest-growing businesses by serving as the performance “hub” for Club Select — driving insights, forecasting growth, enabling operational visibility, and championing data-backed decision-making.

Requirements

Bachelor's Degree preferred
Minimum of (3) three years of progressive work experience in relevant field
Experience working with sales teams preferred
Demonstrable ability to communicate, present and influence customers
Experience delivering client-focused solutions to meet customer needs
Proven ability to juggle multiple initiatives at a time, while maintaining sharp attention to detail
Strong verbal and written communication skills
Proficiency with Microsoft Office and Adobe products a must

Nice To Haves

Knowledge and appreciation of Collegiate Licensing requirements a plus
Experience working with or in Collegiate Campus environments a plus

Responsibilities

Partner with leadership to develop and operationalize the 5-Year Strategic Plan and annual budget; own modeling inputs and execution tracking.
Support Field target setting processes by partnering with Sales Ops to align field-level growth assumptions and quota roll-ups
Collaborate with Finance to build quarterly reforecasts (3+9, 6+6, 9+3), incorporating historical performance, new partnerships, closed-won deals, and seasonal dynamics
Determine how to track, analyze, and report on Club sales data to identify trends, opportunities, and areas for improvement
Develop analytics to highlight forecast gaps, performance versus plan, and account-specific opportunities
Serve as the subject matter expert on Club Select business performance, identifying key trends, root causes, and opportunities for growth
Drive sport-level insights to inform strategy and growth opportunities
Lead development of the Monthly Operating Review (MOR), coordinating inputs across stakeholders and synthesizing a clear performance narrative
Build and continuously enhance dashboards and reporting tools in Tableau and CRM
Drive the execution of new CRM tools and activities to connect key sales motions with business processes
Design and implement scalable CRM processes that increase visibility into pipeline activity, improve field enablement, and support new sales motions.
Support the rollout of new partnerships, ensuring tracking, reporting, and field visibility are aligned and actionable.
Partner with cross-functional teams to operationalize new sales processes and ensure data capture supports analytics and growth initiatives (e.g., demand planning)
Act as lead partner to supply chain planning to ensure sales pipeline and forecast details are delivered in clear, concise communication
Build internal workflows and data systems that support a scalable GTM engine.
Contribute to the continuous improvement of sales enablement tools, data hygiene, and decision support models.
Support the process definition and creation of support mechanisms for customer success activities including but not limited to account hand off design, onboarding checklists, and QBR templates, etc.