Sr. Client Account Manager, CPG

PinterestChicago, IL
Hybrid

About The Position

Pinterest is looking for a Sr. Client Account Manager to help its most strategic partners successfully grow their business through Pinterest. This role involves working directly with key advertisers as a trusted consultant, utilizing strategic advice, analytical skills, and sales skills to deliver the platform's value. The position is part of the US Enterprise Sales team with open positions across several business sectors and various locations. By applying for this role, candidates will be considered for all available positions matching their skills and experience. Pinterest is a powerful upper-funnel platform for CPG brands, reaching consumers early in their decision-making journey. With over 500 million monthly active users seeking inspiration, Pinterest offers CPG advertisers a uniquely receptive audience.

Requirements

  • Proven experience managing and growing client accounts with data-driven strategies.
  • Strong knowledge of advertising best practices and technical media measurement.
  • Skilled at identifying client needs, communicating persuasive recommendations, and overcoming objections.
  • Ability to build and execute full-funnel sales strategies, driving adoption and conversions.
  • Excellent at managing multiple campaigns, tasks, and timelines simultaneously.
  • Outstanding verbal and written communication skills with a proactive, problem-solving mindset.
  • Familiarity with upper-funnel measurement methodologies such as brand lift studies, reach and frequency reporting, sales lift studies, MMM, and share of voice.
  • Experience partnering with CPG brands or their agency counterparts on brand awareness, reach, or upper-funnel media strategies, with a strong understanding of how consumer packaged goods companies plan and buy media.
  • Demonstrates curiosity and a willingness to explore AI tools to improve day-to-day productivity, including campaign setup, performance reporting, client communications, and research.
  • Leverages AI to work more efficiently, whether it's streamlining optimizations, preparing for client meetings, or surfacing insights from campaign data, while maintaining attention to detail and a high bar for accuracy.
  • Bachelor’s degree in Business, Sales, or related field, or equivalent experience.

Responsibilities

  • Plan, execute, upsell, and optimize data-driven upper-funnel awareness ad campaigns for CPG brands in collaboration with internal teams.
  • Build and maintain strategic partnerships with brand marketing leads, media agencies, and shopper marketing teams to embed Pinterest's awareness solutions into CPG clients' annual brand planning cycles.
  • Ensure accurate implementation of CPG clients' first-party CRM and shopper data segments, coordinating cross-functionally to power precise audience targeting across new product launches and brand awareness campaigns.
  • Optimize media campaigns and audience targeting strategies by refining broad and interest-based audiences to maximize reach and frequency for CPG brands.
  • Deliver weekly campaign performance reports, translating brand lift, reach, and share-of-voice metrics into clear narratives that demonstrate Pinterest's upper-funnel impact to CPG brand and media teams.
  • Advise CPG clients on Pinterest's ad products, targeting, bidding, and measurement strategies.
  • Provide exceptional client service through communication, issue resolution, and seamless execution.
  • Simplify complex processes, upsell and pitch strategic solutions, and continuously improve campaigns.
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