Sr. Brand Manager- Innovation

Mondelēz International•East Hanover, NJ

6d•$140,300 - $192,940•Hybrid

About The Position

This role is for the Senior Brand Manager, OREO Innovation, which will have a specific focus on leading innovation for OREO Core which includes spearheading the OREO Bank process (flavor & technology) to deliver annual Limited Edition agenda and pipeline. This role is also responsible for development of long term pipeline of OREO Core permanent innovation which will aid in driving towards achieving our Vision 2030 Ambition. The role would be a hybrid setting of 2-3 days in our East Hanover, New Jersey office.

Requirements

7+ years of experience involving Innovation is required.
CPG experience preferred.
Bachelor’s Degree is required
Strong strategic thinking and problem-solving capabilities
Ability to thrive in and handle ambiguity & fast paced environment
Analytic and creative thinking skills
Strong commercial acumen and marketing capabilities
Strong leadership / communication / collaboration skills
Demonstrated track record of sales/marketing/commercialization execution
Ability to lead a cross functional team
Experience analyzing syndicated data (Nielsen, IRI)

Responsibilities

Support the development of brand innovation strategy, in partnership with the Innovation Sr. Director to develop a multi-year innovation agenda that aligns with the brand growth strategy and financial targets.
Support the identification, exploration, and strategy development of whitespace innovation opportunities
Delivery & execution of the multi-year innovation agenda from concept to launch; collaborating closely with the cross functional team to ensure flawless execution.
Development and validation of concepts
Leadership through innovation stage gate process
Leads and collaborates with cross functional team through feasibility, commercialization & launch of the innovation
Works closely with sales, consumer insights & finance to develop new item forecasts and projections that align with our financial hurdles, and mitigate waste potential
Develops sales facing selling stories and communications in support of innovation sell in
Post launch tracking and integration of learnings into pipeline innovation development
Independent analysis combined with partnership with consumer insights to develop deep understanding of the consumer, brand, and category dynamics to inform winning, relevant innovation across channels.
Partnership with sales & RGM to develop channel and customer level understanding to inform packaging, pricing, placement approach for innovation
Ability to work with various agencies to develop consumer centric innovation bundles
Ongoing management of the brand 4:2:1 plans (i.e. pipelines)
Leadership and development of 1 direct report