Sr Attorney Growth

The Hershey Company•Lower Swatara Township, PA

42d

About The Position

The Sr Attorney Growth will advise Marketing, Brand, Insights, Consumer Engagement, and Digital teams across the full lifecycle of marketing initiatives, from concept through execution. The role provides legal counsel on advertising, packaging, product claims, promotions, sweepstakes, contests, influencer marketing, social media, e-commerce, consumer activations, and emerging marketing tools. The attorney will draft, review, and negotiate marketing-related agreements and partner with cross-functional legal and business teams on intellectual property, privacy, regulatory, compliance, litigation, communications, and reputational risk matters. The role also monitors legal and regulatory developments, creates practical guidance and training, and supports strategic initiatives that enable responsible growth. The position calls for collaborative leadership and practical solutions that balance business objectives, brand stewardship, and risk management.

Requirements

7 or more years of relevant legal experience in a law firm and/or corporate legal department.
Significant experience advising on advertising, marketing, promotions, and commercial transactions.
Juris Doctor (J.D.) from an accredited law school.
Active license to practice law in at least one U.S. jurisdiction.

Nice To Haves

Experience supporting consumer-facing businesses or consumer packaged goods companies.
In-house experience supporting marketing and brand organizations.

Responsibilities

Advise Marketing, Brand, Insights, Consumer Engagement, and Digital teams throughout the lifecycle of marketing initiatives, from concept through execution.
Review and counsel on advertising, packaging, product claims, promotions, sweepstakes, contests, influencer marketing, social media, e-commerce, consumer activations, and emerging marketing tools.
Draft, review, and negotiate agency, sponsorship, influencer, licensing, talent, and other marketing-related agreements.
Partner with cross-functional legal and business teams on intellectual property, privacy, regulatory, compliance, litigation, communications, and reputational risk matters.
Monitor legal and regulatory developments, develop practical guidance and training, and support strategic initiatives that enable responsible growth.
Model collaborative leadership within the Legal function and provide solutions that balance business objectives, brand stewardship, and risk management.