Sr Analyst, SEO Technology

The Home Depot•Atlanta, GA

3d•$70,000 - $140,000•Onsite

About The Position

The Sr. Analyst SEO Technology is responsible for driving organic growth and discoverability of site content and experiences on homedepot.com. The Sr. Analyst will follow Search Engine Optimization (SEO) best practices to create and enhance technical SEO capabilities, including optimizations to site schema, page types, URL structure, tagging as well as conducting technical audits to improve SEO performance. This role will require coordination with internal business teams, engineering partners, third party service providers, and vendors.

Requirements

Must be eighteen years of age or older.
Must be legally permitted to work in the United States.
3 years of work experience.
Excellent communication and collaboration skills
Strong analytical skills with the ability to analyze large amounts of data and identify insights
Ability to work independently and manage multiple priorities simultaneously.

Nice To Haves

Working knowledge of Microsoft Office Suite
Working knowledge of presentation software (e.g., Microsoft PowerPoint)
Demonstrated ability to collaborate and work effectively with cross-functional teams
Ability to convey complex or technical ideas and processes in easy-to-understand terms to diverse audiences
Excellent written and verbal communication skills
Prior experience with enterprise level SEO, preferably in an ecommerce environment
Proven track record with successfully advocating for SEO, prioritizing work in a highly-matrixed environment, and measuring the impact of optimizations
Deep experience with SEO and industry accepted best practices
Experience with enterprise level SEO tools, such as Google Search Console, Deepcrawl, Brightedge, Moz, etc.
3 years of preferred work experience.
The knowledge, skills and abilities typically acquired through the completion of a high school diploma and/or GED.

Responsibilities

Cross-functional partnership- Meet with key stakeholders and business partners to align on opportunities and risks, strategic priorities, and to share page/site level insights. Represent SEO for assigned functional areas and work with partners to ensure SEO projects are prioritized into overall workstreams.
Professional Development and Process Improvement- Staying informed on the latest industry changes with SEO and working to incorporate new strategies into existing processes.
Project planning and implementation- Coordinate with product management and engineering partners to plan, prioritize, and implement SEO optimizations.
Reporting & Measurement- Track the performance of assigned pages/functions, measure the impact of SEO optimization projects, and provide data driven insights for continued improvement.
SEO Strategy and Analysis- Monitor site performance and conduct research and testing to identify opportunities to increase organic traffic and content visibility.