Specialty Beauty Regional Sales & Education Manager - Southwest
About The Position
The Specialty Beauty Regional Sales & Education Manager - Southwest is a dynamic and results-driven individual responsible for elevating sales and brand presence for First Aid Beauty, Farmacy and Tula within a designated geographic region of ULTA and Sephora stores. This role combines in-store sales leadership, comprehensive product education, and strategic relationship building to drive growth and ensure consistent brand messaging. The experienced candidate will be passionate about beauty, responsible for the success of a large geographic region of stores and dedicated to creating a halo effect of sales excellence in store. This position is based in Orange County or Los Angeles, California.
Requirements
- Minimum of a high school diploma, GED, or equivalent education.
- 5-6 years of proven sales and multi-unit experience in the cosmetics industry is required.
- Previous experience specifically with skincare sales within Sephora and ULTA stores.
- Previous experience overseeing a large geographic region including stores in multiple states
- Prior experience educating beauty advisors in a fast-paced and dynamic retail environment.
- Experience with event planning and execution within a retail setting.
- Previous experience building strong relationships with store management.
- Excellent verbal and non-verbal communication skills, with the ability to present information clearly and persuasively.
- In-depth knowledge of skincare ingredients and an awareness of product positioning.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
- Ability to multi-task effectively and adapt to changing business needs and priorities.
- Strong organizational skills with an acute attention to detail.
Responsibilities
- Achieve and exceed in-store sales goals within an assigned region of ULTA and Sephora stores.
- Collaborate with the Sales Director to develop and execute strategies for annual sales growth.
- Drive sales through active side-by-side selling with in-store teams during store visits and events.
- Strategically schedule and manage freelance Beauty Advisors within the region to accelerate sales volume.
- Lead comprehensive product training for in-store staff and freelance Beauty Advisors on First Aid Beauty, TULA, and Farmacy products, including ongoing daily education, cluster trainings and master classes
- Educate store personnel with consistent brand messaging to ensure accurate representation
- Provide ongoing cross-branded basket building sales techniques to enhance retail team performance
- Develop and nurture strong, positive relationships with store management, DM’s and key stakeholders within retail partners
- Partner with the Sales Director to build and maintain these crucial in-store relationships
- Ensure in-store visual merchandising standards are consistently met and executed in a timely manner
- Host weekly in-store events in accordance with corporate guidelines to engage customers and drive sales.
- Work collaboratively with the Sales Director to craft a quarterly call calendar, considering key selling days, event opportunities, and retailer promotions.
- Manage an allocated Travel & Expense (T&E) budget responsibly
- Schedule out monthly freelance via Planday
- Monitor stock levels and proactively report any issues to stores and brand managers
- Submit weekly recap reports for the assigned territory, detailing activities and results
- Submit quarterly strategy report and align with Sales Director
- Adhere strictly to all corporate administrative policies and procedures
Benefits
- Total rewards at P&G include salary + bonus (if applicable) + benefits.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
High school or GED
