Specialist, Digital Communications

Canada's Children's Hospital Foundations•Toronto, ON

2d•CA$66,000 - CA$78,000•Hybrid

About The Position

The mission of Canada’s Children’s Hospital Foundations (CCHF) is to fund the most urgent needs in children’s healthcare by uniting hospitals, donors, and partners across Canada. Established in 2017, CCHF is a non-profit organization that raises funds for a national network of children’s hospital foundations. As the largest single, non-government funder of child health in Canada, CCHF continues to receive generous support through donors within Children’s Miracle Network® as well as contributions from additional companies and partners. When you join CCHF, you become part of a collaborative culture rooted in our values: compassion, ambition, partnership, and integrity. These values guide how we work with our Member Foundations, help shape our national partnerships and fundraising campaigns, and, of course, enable how we work as a team. Your success will be guided by our Leadership Competencies of Values People & Culture, Strategic, Accountable for Results, Promotes Learning & Development, Fosters Collaboration & Diversity, Leads Change and Exemplifies Integrity & Respect. At CCHF we are more than fundraisers. We are champions for the next generation—standing with families, donors, partners and communities to form a trusted alliance advancing children’s health and amplifying impact nationwide. Bold in vision. National in scale. Local at heart. Because the health of our children shapes the future of our country. And building that future starts here—with us. The Specialist, Digital Communications supports the execution of digital communications that advance member engagement, partner campaigns, and organizational priorities. This role is responsible for managing digital channels, developing and publishing content, and supporting paid media initiatives. Working closely with the Manager, Communications & Member Engagement, the Specialist translates key initiatives into clear, engaging digital content and ensures timely and accurate delivery across platforms.

Requirements

Post-secondary diploma in Marketing or Business
3–5 years of experience in marketing, brand and communications, within an agency, retail, CPG or not-for-profit environment
Experience in social and digital marketing content development, engagement best practices and basic analytics and reporting
Proficiency with relevant software, e.g. Canva, Salesforce Account Engagement, Adobe Creative Suite, Video Editing, Hootsuite
Proficiency with Microsoft Office applications (Word, PowerPoint, and Excel)
Bilingualism in English and French is an asset
Relationship building and customer service skills, exhibiting professionalism, diplomacy, tact and composure
Effective communication skills, verbal and written; ability to adapt communication to respond to a wide variety of stakeholders and audiences
Organization, project management and time management skills to prioritize effectively
Problem-solving skills
Attention to detail
Innovative and creative approach to fulfill work assignments
Ability to independently address varied situations that arise
Ability to manage sensitive and confidential information, exercising good judgement in diverse situations

Responsibilities

Develop, write, and post content across digital channels, including website, email and social media platforms
Translate organizational priorities, campaigns, and updates into clear, engaging digital content
Maintain and update website content to ensure accuracy and alignment with messaging
Support content development for campaigns, events, and partner initiatives
Coordinates the review and approval process for digital content, coordinating input from internal stakeholders, Member Foundations, and partners, ensuring timelines are met and deliverables are clear.
Manage day-to-day execution of digital channels, including website, email, and social media platforms
Maintain content calendars across digital channels, ensuring timely and coordinated delivery
Monitor social media channels and support community engagement as appropriate
Ensure consistency in tone, messaging, and branding across all digital touchpoints
Track and report on digital and social media performance, identifying opportunities for improvement
Troubleshoot and resolve issues related to digital platforms
Support the execution of paid digital campaigns, including coordinating with external partners or agencies as required
Prepare and manage campaign assets, including copy and creative
Monitor campaign performance and provide regular updates and basic reporting
Support optimization efforts based on performance insights
Ensure alignment between paid and organic digital efforts, including social media
Assist with reporting requirements and monitoring cycles for the team’s targets and growth through analysis of campaign results, social media metrics, and contribution to overall campaign feedback.
Other projects and duties as assigned.