Spécialiste marketing - St Jérôme, QC

Hubbell Incorporated • Saint-Jérôme, QC

54d

About The Position

The Marketing Specialist II is responsible for developing and implementing marketing strategies to drive brand awareness, lead generation, and customer engagement. This role requires a creative and analytical professional capable of creating compelling marketing campaigns, analyzing market trends, and leveraging various channels to reach audiences.

Requirements

• Bachelor’s Degree in Marketing, Business Administration, Communications, or a related field
• 1-3 years of experience in marketing, preferably in a similar role (required)
• Familiarity with digital marketing tactics (required)
• Strong understanding of marketing principles, techniques, and best practices across various channels
• Experience with CRM and marketing automation tools for lead generation and nurturing
• Excellent writing and editing skills with the ability to create compelling content for various mediums
• Strong analytical skills
• Ability to articulate marketing plans, present findings, and influence stake holders
• Familiarity with graphic design software and video editing tools
• Willingness to learn and adapt to new technologies, trends, and industry developments in marketing

Responsibilities

• Collaborating with creative teams or agencies to create exciting campaign content, including copywriting, visuals, and multimedia elements
• Conducting market research to identify trends, customer preferences, and competitive activities, utilizing data for informed decision-making
• Generating marketing content such as blog posts, articles, whitepapers, infographics, videos, and presentations to engage audiences and lead conversions
• Overseeing social media accounts, creating content calendars, and engaging with audiences to build brand awareness and drive engagement
• Effectively communicating marketing plans, goals, and results to stakeholders and leadership
• Assisting in planning and executing events, trade shows, or webinars, coordinating logistics, promotions, and follow-up strategies
• Supporting brand positioning and messaging efforts, ensuring consistency and adherence to brand guidelines across all marketing activities
• Staying updated on industry trends, emerging technologies, and market best practices, contributing innovative ideas to enhance marketing strategies

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 5,001-10,000 employees