Social Video Producer

Oregon Public BroadcastingPortland, OR
Hybrid

About The Position

OPB is a leader in public media, serving diverse communities of the Northwest with fact-based, in-depth news and information about politics, the environment, science, arts, history, and cultures; business, education and more. Powered by the generous support of members, OPB seeks out a variety of voices in our communities and lifts up authentic stories of the people, places, events and issues of the region, providing context and a deeper understanding. OPB’s independent journalism and programs are available at opb.org, on OPB Radio and OPB TV. Follow us on Instagram, YouTube and Facebook. The Programming and Audience Engagement team connects our compelling content with diverse audiences, fostering meaningful connections that inspire, inform and engage. Through active dialogue and collaboration, we listen, learn and evolve to create pathways for audiences to know and love our work. This Social Video Producer will help create, edit, and curate content for OPB’s digital and social platforms. This position will help to optimize digital-first video, create unique multiplatform video experiences for OPB’s audience in line with our brand strategy and reach new audiences on existing and emerging social platforms, as well as OPB’s website, newsletters and mobile apps. This position will work with the digital, audience, content and video teams at OPB to create vertical and horizontal video utilizing OPB’s existing video content, as well as create new video based on OPB’s reporting. Videos will include quick-turn videos produced in one day, as well as some longer-term projects. This position will work both collaboratively with small and large teams, as well as on solo projects. This position may also create other multimedia projects such as photo and audio-based storytelling as well as assist in general digital team story producing duties depending on team needs. This is a full-time 40 hour a week role. Standard work hours apply. Work week is Wednesday through Sunday.

Requirements

  • Four years of professional experience in video production and editing
  • Experience pitching and creating vertical social video in a fast-paced news environment
  • High proficiency in Adobe Creative Suite
  • Ability to think holistically across platforms and recognize digital video opportunities for content conceived for TV and radio, and vice versa
  • Familiarity with digital analytics tools (e.g., YouTube Studio), SEO best practices, and social media platforms best practices
  • Ability to function in a deadline-driven environment
  • Commitment to high ethical standards in journalism
  • Bachelor’s degree or equivalent combination of education, training and experience that provides the requisite knowledge, skills and abilities for this position.
  • Must demonstrate a strong commitment to service and an aptitude for public broadcasting

Nice To Haves

  • Bilingual in English and another language, preferably one spoken in communities in the Pacific Northwest (for example, Spanish, Mandarin, Cantonese, Vietnamese and Russian)
  • Familiarity with Arc XP content management system
  • Experience using digital audio recording and editing equipment
  • A voracious news consumer with knowledge of major stories and issues in the Northwest.

Responsibilities

  • Conceptualizing, filming and editing social videos (primarily vertical videos) for all OPB platforms including YouTube, Instagram, Facebook, BlueSky, LinkedIn, and OPB.org
  • Working with OPB reporters and editors to create timely social videos for news content
  • Working with OPB’s shows and podcasts to create social videos for OPB’s main social accounts as well as additional brand accounts including Think Out Loud, the Evergreen, Oregon Field Guide, Oregon Experience and Oregon Art Beat
  • Posting social videos to all digital and social platforms in accordance with data-driven best practices
  • Writing engaging social copy
  • Producing digital-first stories created by OPB journalists
  • Assisting with the First Look daily newsletter
  • Optimizing stories using SEO best practices
  • Updating OPB’s homepage, informed by editorial judgment and analytics
  • Edit copy to meet OPB and AP style guidelines
  • Coordinating breaking news updates with on-air staff
  • Participation in team projects and other assignments.
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