Social Media Specialist – Digital Engagement & Analytics

Loch Harbour Group, Inc. • Washington, DC

8d • $80,000 - $90,000 • Remote

About The Position

Loch Harbour Group is seeking a Social Media Specialist to develop and execute social media strategies, content, campaigns, and analytics activities that increase awareness, engagement, and stakeholder participation across organizational digital channels.

Requirements

• Bachelor’s degree and 6 years of experience, or 10 years of experience.
• Experience managing social media communications and campaigns.
• Experience creating content for LinkedIn and professional audiences.
• Experience collecting and interpreting engagement metrics.
• Strong writing, editing, and content adaptation skills.

Responsibilities

• Develop, schedule, publish, and manage social media content.
• Create platform-specific content highlighting organizational priorities, events, mission outcomes, and workforce achievements.
• Adapt articles, reports, videos, and announcements into engaging social media products.
• Lead LinkedIn content strategy and professional engagement activities.
• Develop campaign calendars, publishing schedules, and audience engagement plans.
• Support executive visibility and thought leadership initiatives.
• Monitor audience engagement, comments, and emerging trends.
• Coordinate social media support for conferences, demonstrations, and outreach events.
• Collect, analyze, and report social media performance metrics.
• Utilize tools such as Sprout Social, LinkedIn Analytics, and related reporting platforms.
• Provide recommendations to improve reach, engagement, and campaign effectiveness.

Benefits

• Competitive salaries
• Paid time off
• Health, dental and vision insurance
• Company paid short/long term disability
• Company paid Life and Accidental Death & Dismemberment insurance
• 401(k) (up to 5% matching)
• Flexible Spending Accounts (FSA)
• Other company perks

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level