Digital Media Producer-Engagement Specialist

EDSI (Educational Data Systems, Inc.)Erie, PA
$50,000 - $52,000Hybrid

About The Position

The Digital Media Producer/Engagement Specialist is responsible for developing and executing digital marketing strategies across web, mobile, social media, search, and video platforms. This role creates and edits engaging content that defines and strengthens workforce development in Northwest Pennsylvania, supports storytelling initiatives, and adapts strategies based on user engagement analytics. The position also requires the ability to target specific audiences through social media content and e-learning tools while analyzing campaign effectiveness to support scalable business growth and community engagement. The company is a national workforce development, training solutions and consulting company with a passion for helping great companies and communities train and retain great people. Founded in 1979 and headquartered in Dearborn, Michigan, the company employs more than 800 people across the country. EDSI is a National Best and Brightest® Companies To Work For award winner. For over 45 years, EDSI has worked with workforce development agencies, regional partners and employers to assess and understand workforce development needs and deliver solutions to build better workforces. The company operates more than 120 contracts providing successful business services and jobseeker placement and retention services across the country. EDSI also provides world class training and consulting solutions to a variety of corporations, public entities and governmental agencies. Our history of success stems directly from our commitment to providing our clients with the absolute highest level of service through our diverse and talented team.

Requirements

  • High school diploma required
  • Adobe Premier Pro and Adobe Photoshop experience
  • Proficient in digital video and photo editing software
  • Videography experience
  • Experience in updating and enhancing social media platforms
  • Excellent project management, written and verbal communication, and technology skills
  • Demonstrated telephone, computer, written and verbal communication skills
  • Proficient in Microsoft Office applications
  • Required travel statewide
  • Able to work fully onsite, fully virtual, or in a hybrid environment
  • Clean driving record, valid Driver’s License, and reliable vehicle required

Nice To Haves

  • associate degree or some college preferred

Responsibilities

  • Work with Job Connect staff to increase outreach through digital platforms
  • Promote online workshops, assessments, and digital engagement opportunities
  • Create web-forms to gather information from potential participants
  • Prepare marketing material for virtual services using creative and innovative approaches
  • Update various social media platforms on a daily basis
  • Create successful relationships with internal and external partners and organizations to gather content for social media and video projects
  • Edit and produce digital video and photographic content
  • Manage text messaging campaigns by coordinating with vendors, creating content, sending messages, and referring engaged participants to appropriate Job Connect staff and partners
  • Evaluate web design following web and accessibility standards
  • Create graphics for websites and maintain website content and links
  • Collaborate with management and development teams to prioritize needs, resolve issues, develop content criteria, and identify effective solutions

Benefits

  • National Best and Brightest® Companies To Work For award winner
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