Social Media Specialist

Capital Automotive Group • Raleigh, NC

12h

About The Position

Capital Automotive is seeking a creative Social Media Specialist to enhance its online presence across all dealership locations. This role involves developing and executing social media strategies, creating engaging content (photos and videos), managing daily social media activities, analyzing performance metrics, and collaborating with internal teams. The ideal candidate will be comfortable with photography and videography, experienced with major social platforms, possess strong communication skills, and be self-motivated to manage multiple accounts.

Requirements

• Comfortable and creative with a camera—photography and video skills a must
• Experience with major social platforms: Facebook, Instagram, LinkedIn, TikTok, YouTube
• Strong written and visual communication skills; professional yet engaging style
• Self-motivated, organized, and able to manage multiple dealership accounts

Nice To Haves

• Portfolio of previous work preferred but not required

Responsibilities

• Develop and manage content strategies for all Capital Automotive dealership locations
• Create, capture, and edit professional and engaging photos and videos
• Manage daily social media activity, including posting, monitoring, and engagement
• Analyze social performance metrics and make recommendations for growth
• Collaborate with marketing, sales, and service teams to highlight promotions, events, and brand stories
• Stay up to date on social trends, platform updates, and best practices

Benefits

• Competitive salary with growth opportunities
• Dynamic and supportive team environment
• Access to tools, training, and resources to help you thrive
• Fun, fast-paced automotive industry culture
• Full range of health benefits
• PTO
• 401(k)
• employee discounts

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed