Social Media Specialist

Entrust•Shakopee, MN

3d•$56,375 - $82,683•Hybrid

About The Position

Entrust is seeking a Social Media Marketing Specialist to own day-to-day social media execution across campaigns, thought leadership, and public relations. This role ensures consistent, high-quality execution and helps translate our brand narrative into clear, effective content across channels and Entrust thought leaders. This is a hands-on, individual contributor role focused on execution, coordination, and performance insights. US Eastern or Central Time Zone.

Requirements

Bachelor’s degree in Marketing, Communications, Journalism, or a related field
Minimum of 2+ years of experience managing social media for a B2B, technology, or corporate brand environment
Strong writing and editing skills for digital and social content
High attention to detail and ability to manage multiple priorities
Experience collaborating and communicating with cross-functional teams and external agencies
Familiarity with social media management and analytics tools (e.g., Sprout Social)
Ability to interpret performance data and recommend improvements

Nice To Haves

Experience supporting thought leadership or executive social programs
Background in cybersecurity, identity, or enterprise technology
Experience with social listening or advocacy platforms

Responsibilities

Execute daily social media activities, including content review, publishing, and optimization
Support campaign and PR amplification, including real-time and rapid response moments
Manage community engagement across channels
Coordinate with internal teams and agency partners to ensure aligned and timely execution
Monitor performance and report on key metrics and trends
Apply social listening insights to improve content and engagement
Support employee advocacy programs and internal enablement