Social Media Specialist

CenterPoint Energy • Houston, TX

2d

About The Position

Monitors and manages social media channels to engage with customers, media, and stakeholders; publishes timely, accurate, and platform‑appropriate content; creates engaging social media content using photography, video, and visual storytelling techniques; provides social media support during emergencies and crisis situations; elevates and responds to emerging and critical issues; and helps protect and strengthen the company’s reputation by delivering real‑time insights, trend monitoring, and issue escalation during high‑impact events.

Requirements

• Requires a Bachelor’s degree.
• Marketing, Communications, Public Relations or related field from an accredited college or university is preferred.
• May include non-degreed individuals with equivalent years of professional experience.
• Up to two years of professional work experience and familiarity with social media channels.

Responsibilities

• Understand the social media landscape, company social media strategy and policy to support effective use of social platforms in line with business objectives.
• Play a strategic role in identifying, analyzing, and anticipating social and digital trends.
• Collaborate with employees/teams across the company to support campaigns/events on social media.
• Write and post/manage content for all CNP owned social media channels.
• Shooting video, taking photos, and producing compelling multimedia content for all social media platforms.
• Collaborate with marketing to create graphics and social-friendly images for channels.
• Video editing.
• Daily monitoring of social channels, responding to questions and comments.
• Rotating nights and weekends on crisis response for social media duty
• Support live events that company sponsors/attends on social media.

Benefits

• Competitive pay
• Paid training
• Benefits eligibility begins on your first day
• Transit subsidies
• Flexible work schedule
• Paid holidays
• Paid time off
• Access to discounts at fitness clubs
• On-site wellness center at our headquarters in Houston
• Professional growth and development programs
• Tuition reimbursement
• 401(k) Savings Plan featuring a company match dollar-for-dollar up to 6% and a company contribution of 3% regardless of your contribution

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level