Social Media Manager

Cooper's Plumbing & Air•Bainbridge, GA
•$25,000 - $40,000•Onsite

About The Position

Cooper’s Plumbing & Air is seeking an innovative, results-driven Social Media Manager to grow our online presence and strengthen our brand throughout South Georgia and North Florida. If you love creating content, following trends, developing strategies, and connecting with audiences, this could be the opportunity for you!

Requirements

  • Experience managing business social media accounts.
  • Strong knowledge of major social media platforms and current trends.
  • Experience creating and editing short-form video content.
  • Excellent creativity, storytelling, and communication skills.
  • Strong organizational and time-management abilities.
  • Understanding of social media analytics and performance metrics.
  • Comfortable filming at job sites and company events.
  • Self-motivated, dependable, and team-oriented.

Nice To Haves

  • Canva, CapCut, Adobe Creative Suite, or similar tools.
  • Photography, videography, and graphic design.
  • Social media scheduling and analytics software.
  • Paid advertising and campaign management.
  • HVAC, plumbing, or home services marketing experience.

Responsibilities

  • Develop and execute social media strategies that support business growth.
  • Manage Facebook, Instagram, TikTok, YouTube, Pinterest, and LinkedIn accounts.
  • Create content calendars, manage posting schedules, and coordinate campaigns.
  • Monitor trends, engagement, and competitor activity.
  • Maintain consistent branding across all platforms.
  • Plan, film, edit, and publish videos, photos, graphics, and social media posts.
  • Capture service calls, installations, employee activities, and customer experiences.
  • Develop creative campaigns highlighting our services, team, and community involvement.
  • Attend company events and job sites to capture engaging content.
  • Write compelling captions, headlines, and calls to action.
  • Manage audience interactions, comments, and messages.
  • Track engagement, reach, follower growth, and lead generation.
  • Analyze performance and adjust strategies to improve results.
  • Collaborate with the marketing team on promotions and recruiting campaigns.

Benefits

  • Medical, Dental & Vision Insurance
  • 401(k) with Company Match
  • Life Insurance
  • Paid Time Off & Flexible Scheduling
  • Creative Freedom & Career Growth
  • Supportive, Team-Oriented Culture
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