Social Media Intern

UNITED NEGRO COLLEGE FUND•Washington, DC

3d•Onsite

About The Position

The Social Media Intern will support UNCF’s Branding, Marketing, and Communications team in developing, scheduling, and monitoring content that strengthens UNCF’s digital presence. This role is ideal for a creative, organized, and digitally savvy student who wants hands-on experience elevating UNCF’s member institutions, students, programs, events, and organizational priorities across social media and digital channels. At the conclusion of the internship, the intern will complete a final project that showcases their contributions and learning. Deliverables may include: 3–5 published or contributed pieces (e.g., blog posts, social media content, press releases), Mid-term and final reflection presentations, One capstone project (e.g., campaign concept, social media toolkit, or story series). By the end of the internship, the intern will: gain practical experience in nonprofit communications and branding, strengthen their ability to communicate across platforms and audiences, build a professional portfolio of creative and strategic work, and deepen their understanding of UNCF’s mission and impact.

Requirements

Currently enrolled in an accredited college or university (junior, senior, or graduate student preferred)
Minimum cumulative GPA of 2.5
Strong editing and proofreading skills.
Demonstrated interest in social media, digital communications, marketing, or public relations.
Experience creating graphics or other visual content.
Experience using Canva.
Strong research and information-gathering skills.
Creativity and an ability to identify engaging content ideas.
Close attention to detail.
Ability to work both independently and collaboratively.
Sound judgment and professionalism when representing the UNCF brand.
Availability to work onsite during our core hours Monday – Friday, 9:00am – 5:00pm.
Availability for occasional evenings and weekends event(s).

Nice To Haves

Must be local to Washington, DC

Responsibilities

Assist with developing and maintaining UNCF’s social media content calendar.
Schedule approved content across UNCF’s social media platforms.
Use approved templates and brand guidelines to create engaging social media graphics.
Draft and edit social media captions and other short-form digital content.
Research HBCU, higher education, student success, and cultural trends to identify timely and relevant content opportunities.
Monitor UNCF’s member institutions for news, accomplishments, events, research, and compelling stories that can be amplified through UNCF’s social media channels.
Support social media campaigns related to UNCF events, programs, initiatives, and organizational priorities.
Support basic social media performance tracking and reporting.
Collaborate with team members responsible for social media, content development, creative services, and digital communications.
Lead a culminating project that synthesizes key learnings and contributions throughout the internship, with a final presentation delivered to stakeholders.