Social Media Editor, California Post
About The Position
We are looking for a Social Media Editor to join the California Post team. Reporting into the Senior Social Media Editor, this role manages the day-to-day social presence of the California Post across platforms, ensuring coverage is timely, engaging, and tailored to maximize reach and impact. The editor publishes and schedules posts, monitors breaking news, and amplifies top stories with smart framing and creative execution. The role calls for expertise in social media trends, analytics, and platform best practices, as well as creativity in developing ideas that grow engagement and strengthen brand presence. The editor works closely with senior editorial leaders to ensure content reaches its audience. This is an in-office position, expected to report on site five days per week, Monday through Friday. The role may also require availability to work evenings, weekends, and during breaking news events when needed.
Requirements
- At least 3 years of professional experience managing social media for a news organization.
- Expertise with major social media platforms, scheduling tools, and analytics dashboards.
- Strong editorial judgment and ability to quickly assess what will perform well with audiences.
- Ability to create compelling, platform-specific content in a fast-paced newsroom environment.
- Deep understanding of SEO and social search optimization strategies.
- Proficiency with video and photo editing software, including Adobe Premiere Pro, Final Cut Pro, Photoshop, and Canva, with a portfolio demonstrating high-quality editing and creative execution.
- Creative, resourceful, and proactive approach, with a track record of growing engagement and reach.
- Flexibility and adaptability as news demands shift, including availability to work evenings, weekends, and during breaking news events when needed.
Nice To Haves
- A strong social media presence or following is preferred.
- Ability and willingness to appear on camera and deliver news content clearly and concisely on deadline is highly preferred.
Responsibilities
- Manage daily posting and scheduling for California Post social media accounts covering news, sports, and opinion, ensuring comprehensive coverage of the day’s top stories.
- Write, edit, and tailor posts to maximize referral traffic, engagement, and reach across platforms.
- Monitor real-time analytics and use performance insights to inform publishing decisions.
- Track social and cultural trends and adapt content strategies to drive growth.
- Pitch creative ideas for social-first projects that expand reach and showcase the Post’s journalism in innovative ways.
- Identify what is driving social conversation and pitch stories to editorial before they break.
- Participate in short, on-camera social video content, including brief explainers, commentary, or promotional clips.
- Collaborate with editorial teams to align coverage and promote content effectively across platforms.
- Engage with audiences where appropriate and help establish best practices for community interactions.
- Support business goals, products, and initiatives with organic social promotion across relevant accounts and platforms.
Benefits
- Comprehensive and competitive benefits package covering health, retirement, and wellbeing, with optional benefits to meet employees’ diverse needs.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
