Pittsburgh Steelers Social Media Creator
About The Position
PennLive is seeking a creative, digitally savvy Social Media Creator to enhance our far-reaching Pittsburgh Steelers content. This part-time role is ideal for a self-starter who understands how to tell compelling stories across platforms and can translate our journalism into engaging, social-first content that drives loyalty for readers, viewers and listeners. The ideal candidate will create and publish content tailored for Facebook, Instagram, TikTok and YouTube, helping expand PennLive’s reach and deepen audience engagement both in western PA and across the nation. This includes producing social media cards, vertical video, short-form explainers and other platform-native content that complements and elevates our coverage. We’re looking for someone with a strong sense of visual storytelling and experience using design tools to create eye-catching graphics and videos. The right candidate will be proactive, creative and tuned into social trends, with the ability to move quickly on breaking news, game-day moments and all things Steelers.
Requirements
- Bachelor’s degree in journalism, communications, or a related field or equivalent experience
- A minimum of two years of relevant experience in social media presence and engagement
- Proven experience building, maintaining and engaging audiences on social media platforms
- Understanding of social media platforms and knowledge of their application for news
- Deep interest in local news and knowledge of content trends
- Working knowledge of analytics reporting suites for websites and social media
- Ability to work independently, including remotely, and to prioritize tasks
- Demonstrated writing and organizational skills
- Comfort working across written, visual and audio platforms
- Reliable transportation to meet with sources or cover events
Nice To Haves
- Tech-savvy at the content level; experience with animated gifs, manipulating photos, producing and editing video a plus
Responsibilities
- Create and publish content tailored for Facebook, Instagram, TikTok and YouTube
- Produce social media cards, vertical video, short-form explainers and other platform-native content
- Collaborate with reporters and editors
- Identify content opportunities
- Optimize posts for each platform
- Track performance to inform future strategy
Benefits
- Pay rate of $25.00 per hour
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What This Job Offers
Job Type
Part-time
Career Level
Entry Level
